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MBA in Marketing Management

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FeatureEasy EMI
FeatureAssured job opportunity
FeatureLimited seats available!
Clock IconApplication Closing soon for Jan 2026 Batch
Percent IconEMI Starts From: 7292/-
Desktop IconLive Class:Online
Dollar IconAverage Salary:13.0LPA

Course Overview

Manipal University’s Online MBA in Marketing is a 2‑year programme for professionals and graduates aiming to lead brand, product and growth functions. The degree integrates core management with advanced marketing topics—consumer behaviour, brand management, sales & channel strategy, services and digital marketing—supported by analytics and research methods. Offered online by UGC‑entitled, NAAC A+/AICTE‑compliant Manipal University, it balances live classes, recorded content and projects for flexible learning. You’ll practice data‑driven decision‑making, integrated communications and market planning through cases and a capstone. Graduates can progress into product marketing, brand management, market research, retail and B2B roles across industries.

Course Highlights

  • Holistic marketing core: Master consumer, brand, product, pricing and channels
  • Quant for marketers: Apply research methods, surveys and analytics to insights
  • IMC & digital: Design integrated campaigns across paid, owned and earned media
  • Sales leadership: Learn key account management, negotiation and territory planning
  • Services & retail: Build service quality, CRM and omni‑channel retail playbooks
  • Global perspective: Understand international marketing and cross‑border strategies
  • Capstone consulting: Solve a market entry or brand growth case with mentors
  • Career enablement: Resume clinics, interview prep and recruiter interactions

Course

Benefits

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Advance to brand roles Build a portfolio of analyses and campaigns that prove readiness for brand or product mandates.

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Data‑driven decisions Use research and analytics to size markets, segment customers and optimize ROI.

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Cross‑functional fluency Work effectively with sales, finance and operations to deliver business outcomes.

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Placement advantage Benefit from guided job search support and alumni/recruiter connects.

CourseConnect Benefits

What additional you get from CourseConnect

  • benefitMock Interview
  • benefitResume Building
  • benefitAlumni Network
  • benefitCareer Guidance

Need to consult an Expert?

Have queries or need guidance? Our experts can help you decide.

Eligibility

  • »Bachelor’s degree (10+2+3) in any discipline with minimum 50% marks (relaxation as per norms)
  • » Open to freshers and working professionals
  • » Merit‑based admission; shortlisted learners may complete foundation/bridge modules
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Course Syllabus

S.NoCreditSubject
1MMBA101Business Communication (WAC)
2MMBA102Financial Accounting
3MMBA103Managerial Economics
4MMBA104Organisational Behaviour
5MMBA105Marketing Management
S.NoCreditSubject
1MMBA201Operations & Supply Chain Management
2MMBA202Human Resource Management
3MMBA203Legal Aspects of Business
4MMBA204Managerial Finance
5MMBA205Business Research Methods
Personalized counseling helps you choose the best career fit course.
Only accredited and top ranked university programs are made available here.
Complete support for applications, documents, and all required formalities provided.
Placement training ensures you connect with top recruiters for jobs.
Our students consistently achieve better salaries and rapid career growth.

ProfessionalProfiles

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Sales & Channel Manager

AVG SALARY12.0 LPA
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Marketing Analyst

AVG SALARY9.5 LPA
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Brand Manager

AVG SALARY16.0 LPA
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Product Marketing Manager

AVG SALARY15.0 LPA
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Market Research Analyst

AVG SALARY9.0 LPA

TopRecruiters

google
zomato
flipkart
byjus
amazon
uber
facebook
hector
mtr
kelloggs
aditya
reliance
maruti
philips
accenture
deloitte

FAQs

Is this MBA AICTE‑compliant and UGC‑entitled in Manipal University?

Yes. MUJ/MHE online MBA comply with AICTE norms and are UGC‑entitled, offering parity with campus degrees.

How many study hours weekly in Manipal University?

Around 15–20 hours including live classes, recorded lectures and assignments in Manipal University.

Are there specializations in Manipal University?

Yes—choose electives across digital, analytics, services, retail and international marketing in Manipal University.

Will I work on real time projects for MBA in Marketing Management in Manipal University?

Yes, cases and capstone simulate real‑world marketing problems in Manipal University.

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