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MBA in Marketing

Master Marketing in strategic MBA program for tech leadership

Manipal University Manipal University
28 reviews

If you think you can convince a cat for a bath or maybe convince me that the rock in your garden is diamond then pursuing an online MBA in Marketing will be a good choice for you! MBA in marketing is a post graduation program designed to give learners a comprehensive grasp of marketing principles, strategies and concepts within the context of business management. MBA in marketing is not just an in-demand domain, it offers a wide range of career opportunities across various sectors and domains.

Course Overview

  • Online MBA in marketing is a dynamic domain which is a combination of consumer Behaviour and brand dynamics.
  • The syllabus of this course is crafted in a way such that the graduates of this program are equipped with various skills related to marketing enabling them to easily navigate through the complexities of modern marketing in the dynamic business environment.
  • Apart from acquiring knowledge on these diverse topics you will get hands-on experience doing various projects.
  • The curriculum in MBA usually covers a wide range of business topics including finance, strategy, operations and leadership.
  • Here you will also learn about international business management and e-commerce.

Course Highlights

  • Marketing is a dynamic domain and having an MBA in marketing will land you the best of marketing roles available in the job market.
  • A specialisation degree will give you a deep and thorough understanding of the respective domain.
  • Marketing is no longer a simplified concept as it used to be, big data has given insights into information which can be used to enhance customer experience.
  • If wanting to be an entrepreneur, MBA in marketing will give you key skills needed to understand market trends, create effective marketing plans and build a strong brand presence.
  • The broad skill sets you gain here will give you understanding of how marketing fitsinto a larger business context.


  • MBA in marketing emphasises on critical thinking which is crucial for developing leadership qualities.
  • This course will give you a global perspective enabling you to comprehend international markets and diverse consumer behaviours.
  • Pursuing an MBA in marketing will help you gain in-depth understanding of the domain.
  • MBA in marketing will help you develop strong communication skills.
  • Online MBA in Marketing is a flexible option of completing post graduation especially for working professionals as they can study at their own pace.

Professional Profiles post MBA in Marketing

  • Public Relations Manager
  • Digital Marketing Manager
  • Business Development Manager
  • Market research analyst
  • Brand Manager
  • Advertising Manager


  • Candidates with a blend of strategic thinking and creativity are ideal.
  • Online MBA in Marketing at Manipal University requires you to have 10+2+3 years bachelor’s degree from a recognized university/institution or an equivalent qualification as recognized by Association of Indian Universities.
  • 50% and more in graduation (45% for reserved categories) along with clearance of manipal university online aptitude test.
  • Candidates with valid score (40% and above) from any aptitude test(CAT/MAT/CMAT/XAT/GMAT) need not appear in the above-mentioned test.

Call to Action

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    1. What is an Online MBA in Marketing?
  • MBA in Marketing is a 2 year post graduation program which teaches you on how to develop marketing strategies that align with organisational goals.

  • 2. Duration of Online MBA in Marketing.
  • It generally takes 2 years to complete. Completion of course in due time is subjected to students' pace and qualification of exams.

  • 3. What topics are covered in Online MBA in Marketing?
  • You will learn all the key skills required ranging from organisational behaviour to e-commerce.

  • 4. Can I pursue an Online Marketing MBA program while working full time?
  • Yes, many online MBA programs in Marketing offer flexible learning options that will allows students to study at their own pace