Amity Online MBA in Digital Marketing Management (Online)
Course Overview
This 2-year online MBA in Digital Marketing feels fun and gives your job a bright new boost.
You learn Google Ads, Meta ads, and SEMrush in fun, hands-on labs that build real skills fast.
You finish one strong go-to-market plan, and this proud work builds strong, real skills.
Bright, well-paid jobs open up fast as a skilled brand manager at top firms.
Accreditations
UGC-entitled degree. NAAC A++ accredited Amity University. Accepted by top e-commerce and digital agency employers.
NAAC B+
UGC Entitled
AICTE Approved
NIRF Ranking
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- You can trust this MBA in Digital Marketing fully, since UGC gives it real, lasting worth.
- This online path lets you learn with real joy and less stress.
- Each term brings fun, new skills in Google Ads, Meta ads, and SEMrush, taught in real, hands-on labs.
- You finish one strong go-to-market plan, and this proud win builds real trust and strong skills.
- HUL, Nestlé, and Dentsu warmly welcome Amity grads, proud of the real skills they bring.
- Grads step into ₹7 to ₹16 LPA jobs with real trust, feeling proud and glad.
Course Benefits
This MBA in Digital Marketing brings a big, glad win without the big cost of campus life.
Google Ads, Meta ads, and SEMrush labs run each term, building strong, real skills that firms truly value.
Amity's team links you to 300+ FMCG and ad firms, opening bright doors fast.
You need no GMAT at all, so joining feels light and truly glad.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 49,750 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,99,000
*Inclusive of all taxes
EMI starting at
INR 8,292 / Month
*Terms & Conditions apply
Eligibility
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Open to freshers and working professionals
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.
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Business managers, product owners, entrepreneurs looking to take their offerings out to the consumer through effective digital strategies.
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Professionals looking to develop skills in the digital marketing domain for career growth.
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Graduation in any discipline with 40% marks in the last qualifying examination.
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Below 40% marks, a test is conducted & if passed then the student is eligible for admission.
Who Can Apply ?
• Graduates with 50% aggregate in any stream from a UGC-recognised university are eligible for this MBA in Digital Marketing.
• Marketing executives and digital campaign managers with 0–7 years of experience should review the Digital Marketing MBA online program from Amity covers martech tools most offline MBAs skip.
• Apply today no entrance test required. Submit your documents online and get your admission confirmation within 7 working days.
Course Syllabus
Semester 1
1
Managerial Economics
2
Statistics for Management
3
Professional communication
4
Accounting for Managers
5
Marketing Management
6
Semester 2
1
Legal Aspects of Business
2
Business Research Methods
3
Financial Management
4
Human Resource Management
5
Conflict Resolution and Management
6
Semester 3
1
Digital Customer Analytics
2
Digital journey with Brand Management
3
Minor Project
4
Performance Marketing
5
Professional Ethics
6
Social Media and Technology Marketing
7
Strategic Management
Semester 4
1
Digital Commerce - Reinventing Business Models
2
Digital Marketing
3
Major Project
4
Management in Action - Social Economic and Ethical Issues
5
Marketing Analytics - Data Tools and Techniques
Job Roles
Connect with our expert counsellors to get personalized guidance tailored to your unique career journey. Whether you're exploring new opportunities or planning your next big step, our team is here to support you at every stage with clarity and confidence.
Get one-on-one guidance based on your academic background and experience
Discover programs aligned with your career goals and future aspirations
Receive insights on industry trends, job roles, and growth opportunities
| Job Roles | Average Salary | Key Skills | Age Group |
|---|---|---|---|
| Marketing Executive, SEO Analyst, Social Media Coordinator | 700000 | Google Ads, Canva, Excel | 22 |
| Digital Marketing Manager, SEO Lead, Performance Marketing Manager | 1600000 | Meta Ads, CRM Tools, Analytics | 25 |
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
Explore Other Specializations from Amity University
FAQs
How does Course Connect’s 100% job guarantee work for this program?
Course Connect ensures your placement through a step-by-step process: initial consultation, personalized assignments, real-time mentorship, hands-on project submissions, and dedicated interview preparation. Our corporate network, job referrals, and continuous support mean you don’t just graduate—you get hired.
What corporate network access and placement support will I get through Course Connect?
You’ll gain access to Course Connect’s exclusive employer network, receive targeted job referrals, mock interviews, resume polishing, and ongoing mentoring until you land your job. Our placement continuity cycle means you’re supported until you succeed—guaranteed.
Will I receive support like mock interviews and resume reviews?
Yes, both Amity and Course Connect provide resume reviews, LinkedIn optimization, and intensive mock interviews to ensure you’re confident and job-ready for leading digital marketing roles.
What if I don’t get placed right away after graduating?
You will enter Course Connect’s Placement Continuity track, with additional coaching, interview opportunities, and recruiter connections until your job is secured. Your placement is fully guaranteed.
What specialisations are in highest demand right now?
AI-powered Marketing Analytics and Social Media & Influencer Strategy are experiencing rapid growth, giving you an edge in analytics, campaign automation, and creative brand building. Choosing a trending specialisation opens up more roles and higher starting salaries.
Will I get hands-on experience through real industry projects?
Absolutely! Every semester includes live projects, capstone assignments, and tool-based exercises—mentored by Course Connect experts—to ensure you graduate with a strong, real-world portfolio.
What industry tools will I be trained on during the MBA?
You’ll gain hands-on experience with platforms like Google Analytics, Ads, Facebook Business Manager, SEMrush, HubSpot, and automation tools—directly applicable to the current job market.
Is the Amity Online MBA in Digital Marketing valid globally?
Yes—Amity’s MBA is UGC-entitled, NAAC A+ accredited, and carries WASC (USA) & QAA (UK) accreditation. Your degree is recognized in India and internationally by employers and academic institutions.
Can I manage this MBA while working full-time?
Definitely. The program is built for flexibility: live evening/weekend classes, recorded sessions, and a mobile-friendly platform so you can study anytime, anywhere.
What support is available for academic or technical issues?
You’ll receive 24/7 academic and technical support from both Amity and Course Connect—via chat, email, phone, and scheduled check-ins—ensuring smooth progress through every stage.