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Online MBA in Digital Marketing

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FeatureEasy EMI
FeatureAssured job opportunity
FeatureLimited seats available!
Clock IconBatch Start Date:15th Sep 2025
Percent IconEMI Starts From: ₹0/-
Desktop IconLive Class:Online
Dollar IconAverage Salary:₹18.0LPA

Course Overview

If you’ve ever wondered how brands manage to show up first on Google or why some ads follow you across platforms, this program answers those questions while giving you hands-on skills. DY Patil’s Online MBA in Digital Marketing blends business basics with the latest in SEO, SEM, content marketing, social media, analytics, and e-commerce. Instead of just theory, you’ll practice real tools and campaigns, so by the time you finish, you can confidently run strategies that employers value. The DY Patil Online MBA certificate also adds credibility to your profile, standing out among other online MBA programs.

Course Highlights

  • In-depth modules on SEO, SEM, content marketing, email campaigns, and social media strategy
  • Hands-on practice with industry tools such as Google Ads, Facebook Ads, HubSpot, and SEMrush
  • Modules on Web Analytics, A/B testing, influencer marketing, and marketing automation
  • Case-study sessions based on actual campaigns from brands you know
  • UGC-approved MBA that connects digital marketing expertise with solid business management skills

Course

Benefits

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Gain proficiency in the latest tools and strategies for effective digital campaigning.

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Build and analyze live campaigns for Google, Facebook, and performance media.

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Live or recorded sessions allow you to balance your current job with study.

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Roles span across FMCG, e-commerce, agencies, fintech, and B2B companies.

CourseConnect Benefits

What additional you get from CourseConnect

  • benefitMock Interview➔
  • benefitResume Building➔
  • benefitAlumni Network➔
  • benefitCareer Guidance➔

Need to consult an Expert?

Have queries or need guidance? Our experts can help you decide.

Eligibility

  • »Bachelor’s degree (minimum 50%) from any recognised university
  • » Open to final-year students and professionals from any industry
  • » Basic digital literacy and internet access required
DPU-83_19

Talk to our Career Companion

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Course Syllabus

S.NoCreditSubject
1Business Management & Organisational Behaviour
2Managerial Economics
3Financial Reporting & Interpretation
4Decision Science & Business Analytics
5Marketing Management
6Professional Communication Skills
S.NoCreditSubject
1Consumer Psychology & Market Research
2Content Marketing & Strategy
3SEO & SEM Techniques
4Email Marketing & Marketing Automation
5Business Research Methodology
6Innovation & Entrepreneurship
Personalized counseling helps you choose the best career fit course.
Only accredited and top ranked university programs are made available here.
Complete support for applications, documents, and all required formalities provided.
Placement training ensures you connect with top recruiters for jobs.
Our students consistently achieve better salaries and rapid career growth.

ProfessionalProfiles

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E-commerce Marketing Manager

AVG SALARY2.0 LPA
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Marketing Automation Specialist

AVG SALARY16.0 LPA
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Influencer Marketing Lead

AVG SALARY18.0 LPA
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Digital Campaign Strategist

AVG SALARY22.0 LPA
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SEO/SEM Specialist

AVG SALARY12.0 LPA
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Social Media Manager

AVG SALARY14.0 LPA
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Content Marketing Manager

AVG SALARY16.0 LPA
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Digital Marketing Analyst

AVG SALARY18.0 LPA

TopRecruiters

accenture
alembic
amazon
cognizant
wipro
flipkart
lt
capgemini

FAQs

Is this digital marketing MBA recognised by the industry?

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Yes, it's a UGC-entitled degree awarded by DY Patil University and recognised by leading brands and agencies.

Do I need marketing experience to apply?

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No. The program starts with fundamentals before advancing into tools and strategies.

Will internships and campaign support be provided?

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Yes. In Semester 3, you’ll work on projects and live campaign simulations. To help you transition into job roles, the program also includes resume building https://courseconnect.in/resumebuilding workshops, mock interview practice, and one-to-one career counselling sessions.

What kind of roles will I be eligible for?

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You'll be eligible for roles like SEO Specialist, Social Media Manager, E-commerce Marketer, Digital Analyst, and Campaign Strategist.

Can I choose electives in Semester 4?

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Yes. Electives include Programmatic Advertising, Affiliate Marketing, and App-Based Campaigns.

Can I choose electives in Semester 4?

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Yes. Electives include Programmatic Advertising, Affiliate Marketing, and App-Based Campaigns

How many subjects are included?

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The MBA includes around 26–28 subjects across core business topics and digital marketing modules.

Can I study while working full-time?

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Absolutely. The program is fully online with a flexible schedule suited to professionals.

Are scholarships or EMI options available?

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Yes. Scholarships and EMI/loan options are available. Students also get access to placement support and employee referral opportunities through DY Patil’s recruiter and alumni network—helping you reach the right companies faster.

What technical tools are required?

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A laptop and stable internet are needed. Access to digital tools and DY Patil’s online platform will be provided.

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