KL Online MBA in Marketing Management
Course Overview
KL University’s Online MBA in Marketing Management is built for graduates and working professionals who want to lead in today’s fast-changing marketing landscape. You’ll gain hands-on expertise in strategic marketing, digital campaigns, consumer insights, sales management, branding, and analytics. Delivered through a flexible open distance education format, the program blends practical marketing projects with an industry-relevant curriculum, preparing you for in-demand roles across FMCG, tech, e-commerce, and beyond
Accreditations
NAAC A Grade
UGC-DEB Approved
NAAC Accredited
UGC Approved
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- UGC-approved & NAAC-accredited MBA: Recognised in India and abroad, making it valuable for both career advancement and further studies .
- Contemporary Marketing Curriculum: Covers digital marketing, branding, consumer behavior, marketing research, sales management, and analytics.
- Live Projects & Case-Based Learning: Tackle real business scenarios, digital campaign simulations, and capstone projects.
- Leadership in Marketing: Develop the ability to strategize, execute, and lead high-impact marketing teams.
- Placement & Career Support: Building resume
- , interview coaching, and job referrals via Course Connect and KL University.
- Peer & Alumni Networking: Join a vibrant professional marketing community for ongoing learning and career growth.
- Flexible, 100% Online Format: Self-paced with live/recorded classes and group projects.
Course Benefits
Master digital & strategic marketing: Develop skills in campaign management, product launches, and go-to-market planning
Leverage analytics for smarter campaigns, consumer insights, and measurable ROI.
High demand for marketing MBAs in FMCG, technology, e-commerce, retail, and advertising.
Access expert support for resumes, interviews, and exclusive job referrals in top marketing organizations.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals
Total 2 semester
INR 32,750 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 65,500
*Inclusive of all taxes
EMI starting at
INR 2,729 / Month
*Terms & Conditions apply
Eligibility
- »
Graduates in any discipline are eligible for this course.
Course Syllabus
Semester 1
Quantitative Methods
Principles of Management & Organizational Behaviour
Business Economics
Financial and Management Accounting
Marketing Management
Business Legislation
Semester 2
Design Thinking and Innovation
Consumer Behaviour
Business Research Methodology
Digital Marketing
Operations Management
Professional Skills for Managers
Semester 3
Strategic Management
Product & Brand Management
Sales & Promotion Management
Advertisement & Sales Promotion
Promotion & Distribution Management
Global Marketing Management
Semester 4
Leadership in Organisations
Services Marketing
Customer Relationship Management
Rural & Agricultural Marketing
Event & Entertainment Management
Management Research Project
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
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FAQs
How does Course Connect guarantee placement support for the MBA in Marketing?
Full suite of career services—resume building, mock interviews, mentoring, and exclusive job referrals.
Will I work on real-world marketing projects?
Yes—you’ll work on digital campaigns, simulations, case studies, and a final industry project for real brands.
Can non-commerce or engineering graduates join?
Yes the program starts with foundational courses, making it ideal for graduates from any stream via open distance education.
Does the course cover digital and social media marketing?
Yes. You’ll master the latest in digital marketing, analytics, and campaign strategy.
How flexible is the learning model?
100% online—attend live or recorded classes as per your convenience.
Is KL University’s Online MBA in Marketing recognized by employers?
Yes. The degree is UGC-recognized, NAAC-accredited, and widely respected.
What support do I receive during my MBA?
24/7 academic and tech support, personalized career mentoring https://courseconnect.in/careercounseling, and peer engagement.
Who should pursue this MBA?
Aspiring marketers, sales professionals, entrepreneurs, or anyone looking to build a career in marketing.
What’s the application process?
Simple online form—upload your graduation documents, no entrance exam required. Admissions are open now.
Are there opportunities for networking and placements?
Yes, with frequent webinars, workshops, and access to a broad recruiter network.