LPU Online MBA in Marketing Management
Course Overview
The Online MBA in Marketing Management from LP University is built for tomorrow’s marketing leaders. This comprehensive program from LPU Online equips you with expertise in digital marketing, brand management, consumer insights, integrated communications, and market analytics—preparing you for high-demand roles in FMCG, e-commerce, tech, retail, and consulting. With flexible online learning, an industry-driven curriculum, and hands-on campaign projects, you’ll graduate ready to lead and innovate in today’s fast-changing business world.
Accreditations
UGC-DEB Approved
NAAC A+
NAAC Accredited
NAAC A Grade
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- UGC-Recognized, NAAC-Accredited MBA: Globally recognized for employment and higher studies.
- Modern, Industry-Focused Curriculum: Covers digital marketing, branding, sales, consumer behavior, research, and analytics.
- Case Studies & Project-Based Learning: Solve real business challenges, run marketing campaign simulations, and build job-ready skills.
- Leadership & Strategic Focus: Build practical expertise in leading teams, managing campaigns, and crafting effective go-to-market strategies.
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- Placement & Career Support: Personalized resume services, interview training, and job referrals via course connect and LP University.
- Flexible, 100% Online Format: Learn at your own pace with live/recorded classes and collaborative assignments.
- Peer & Alumni Networking: Join a thriving community of marketing professionals for lifelong growth.
- Affordable Fees & EMI Options: Accessible for learners nationwide.
Course Benefits
Build expertise in brand management, digital campaigns, product launches, and analytics.
Apply data-driven insights to optimize marketing ROI and execute successful campaigns.
High industry demand for marketing MBAs in FMCG, technology, e-commerce, retail, advertising, and consulting.
Access tailored career support, interview coaching, and exclusive job referrals.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 79,000 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 3,16,000
*Inclusive of all taxes
EMI starting at
INR 13,167 / Month
*Terms & Conditions apply
Eligibility
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Bachelor’s degree (any discipline) or equivalent
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Completed Company Secretary (CS) from Institute of Company Secretaries of India (ICSI)
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Completed Chartered Accountancy (CA) from Institute of Chartered Accountants of India (ICAI) or Completed Cost & Management Accountancy (CMA) from Institute of Cost Accountants of India (ICAI)
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Eligibility, admission criteria or any other condition mentioned here in or otherwise for admission to any program is subject to change as prescribed by the university.
Course Syllabus
Semester 1
Marketing Management
Financial Reporting, Statements and Analysis
Managerial Economics
Business Legislation
Operations Management
Organizational Behaviour
Semester 2
Corporate Finance
Product and Brand Management
Integrated Marketing Communication
Research Methodology
Communication for Leaders
Legal Aspects of Business
Semester 3
Digital and Social Media Marketing
Seminar on Summer Training
Customer Relationship Management
Generic Elective I
Corporate Strategy and Entrepreneurship
Semester 4
International Marketing
Sales and Distribution Management
Capstone Project
Leadership in Organisations
Services Marketing
Integrated Marketing Communication
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
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FAQs
What is the career relevance of the LP University Online MBA in Marketing Management for 2026?
The LP University Online MBA in Marketing Management is designed to meet the evolving demands of 2026, focusing on digital consumer behavior, data-driven marketing strategies, and brand management in a globalized economy.
What does the LP University Online MBA in Marketing Management Syllabus cover?
The LP University Online MBA in Marketing Management Syllabus includes core subjects like Consumer Behavior, Digital Marketing, Sales and Distribution Management, and Marketing Research, alongside foundational management modules.
What is the LP University Online MBA in Marketing Management Eligibility for working professionals?
The LP University Online MBA in Marketing Management Eligibility requires a Bachelor’s degree in any discipline from a recognized university, with no mandatory requirement for prior work experience, though it is highly recommended.
What placement and career support is provided for an Online MBA in Marketing Management from LP University?
Students pursuing an Online MBA in Marketing Management from LP University receive comprehensive career support, including resume building workshops, mock interviews, and access to a dedicated corporate relations cell for job opportunities.
Is the LP University Online MBA in Marketing Management degree valid in India and abroad?
"Yes, the degree is fully recognized by the UGC-DEB, ensuring that the LP University Online MBA in Marketing Management is valid for government jobs in India and higher education or employment opportunities abroad.
Are there any entrance exams required for the Lovely Professsional University's Online MBA in Marketing Management admission?
Admission to the LP University Online MBA in Marketing Management is typically based on merit from the undergraduate degree; however, specific university-led screening or interviews may apply during the enrollment process.
What tools and learning outcomes are emphasized in the LPU Online MBA in Marketing Management?
The program emphasizes tools like Google Analytics, CRM software, and social media suites to ensure students achieve outcomes in strategic planning, market analysis, and multi-channel campaign management.
What is the examination method for the Lovely Professional University's Online MBA in Marketing Management?
The LP University Online MBA in Marketing Management utilizes a secure, proctored online examination system, combined with continuous internal assessments through assignments and case study projects.
Are bridge courses required for the LPU Online MBA in Marketing Management?
Not applicable. The curriculum is structured to accommodate students from diverse academic backgrounds without the need for separate bridge courses.
What is the duration for the LPU's Online MBA in Marketing Management?
The LP University Online MBA in Marketing Management has a minimum duration of 2 years (4 semesters) and a maximum completion window of 4 years to provide flexibility for learners.