Manipal Online MBA in Marketing Management
Course Overview
This MBA marketing program from Manipal online explains what drives buying decisions and how to act on them. Your work life continues as usual.
You study brands, ads, sales, and research through case work that tests each choice. Faculty share examples from real markets.
You build campaigns and read live data, and projects test your plans. The results go into your portfolio.
Graduates join brand, sales, and digital teams, and some lead whole accounts. Pay rises with results.
Accreditations
UGC-entitled degree. NAAC A++ accredited Manipal University. Accepted by top FMCG and retail employers.
NAAC A++
DEB
NIRF
QS
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Manipal holds a NAAC A++ grade, and the Manipal online MBA marketing program follows UGC-DEB rules. Employers recognise that standard.
- The course runs for four semesters across two years. About 88 credits make up the plan.
- You learn digital ads, SEO, and brand work, and tools like Google Ads become familiar. Practice builds skill.
- Live classes run on weekends, and recorded lessons help in busy weeks. You can review any missed session.
- HUL and Zomato hire marketing graduates, and drives run twice a year. Preparation starts early.
- Fresh pay sits near ₹6–11 LPA, and strong results can lift it. Experience matters here.
Course Benefits
An online MBA degree in marketing from Manipal holds full campus value. It gives you skills that firms look for today.
Fees stay reasonable at about ₹1.8 lakh in total, and term plans spread the cost. Planning stays simple.
You keep your job while you study and can apply each lesson at work. Learning has an immediate use.
Free mentor hours guide your progress, and alumni links open further contacts. Support lasts beyond the course.
Course Fees
The fee structure for this Manipal Online MBA in Marketing Management is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 46,000 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,84,000
*Inclusive of all taxes
EMI starting at
INR 7,667 / Month
*Terms & Conditions apply
Eligibility
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Bachelor’s degree (10+2+3) in any discipline with minimum 50% marks (relaxation as per norms)
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Open to freshers and working professionals
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Merit‑based admission; shortlisted learners may complete foundation/bridge modules
Who Can Apply ?
• Graduates with 50% aggregate in any stream from a UGC-recognised university are eligible for this MBA in Marketing Management.
• Sales executives and marketing coordinators with 0–7 years of experience should review the MBA Marketing program from Manipal online flexible and ROI-focused.
• Apply today no entrance test required. Review the Manipal Online MBA Marketing program and get your admission confirmation within 7 working days.
Course Syllabus
Semester 1
MMBA101
Business Communication (WAC)
MMBA102
Financial Accounting
MMBA103
Managerial Economics
MMBA104
Organisational Behaviour
MMBA105
Marketing Management
Semester 2
MMBA201
Operations & Supply Chain Management
MMBA202
Human Resource Management
MMBA203
Legal Aspects of Business
MMBA204
Managerial Finance
MMBA205
Business Research Methods
Semester 3
MMBA301
Strategic Management
MMBA302
Consumer Behaviour
MMBA303
Sales & Channel Management
MMBA304
Brand Management
MMBA305
Product & Pricing Strategy
Semester 4
MMBA401
Integrated Marketing Communications
MMBA402
Digital & Social Media Marketing
MMBA403
International Marketing
MMBA404
Marketing Analytics
MMBA405
Project / Viva
Semester 5
MMBA501
Services Marketing
MMBA502
Retail & E-commerce
MMBA503
B2B Marketing
MMBA504
Customer Relationship Management
MMBA505
Elective – New Product Development
Semester 6
MMBA601
Capstone – Marketing Strategy
MMBA602
Negotiation & Key Account Management
MMBA603
Data-Driven Decision Making
MMBA604
Sustainable & ESG Marketing
MMBA605
Entrepreneurship & Innovation
Job Roles
Connect with our expert counsellors to get personalized guidance tailored to your unique career journey. Whether you're exploring new opportunities or planning your next big step, our team is here to support you at every stage with clarity and confidence.
Get one-on-one guidance based on your academic background and experience
Discover programs aligned with your career goals and future aspirations
Receive insights on industry trends, job roles, and growth opportunities
| Job Roles | Average Salary | Key Skills | Age Group |
|---|---|---|---|
| Marketing Executive, Market Research Associate, Sales Coordinator | ₹7 LPA | Excel, Survey Tools, CRM Basics | 22 |
| Brand Manager, Marketing Research Manager, Sales Strategy Manager | ₹15 LPA | Brand Positioning, Consumer Insights, Sales Analytics | 25 |
Top Recruiters
Students pursuing the Manipal University Online MBA in Marketing & Sales can explore career opportunities with companies such as Asian Paints, Coca-Cola, PepsiCo, and Hindustan Unilever.
Explore Other Specializations from Manipal University
FAQs
Is this MBA AICTE‑compliant and UGC‑entitled in Manipal University?
Yes. MUJ/MHE online MBA comply with AICTE norms and are UGC‑entitled, offering parity with campus degrees.
How many study hours weekly in Manipal University?
Around 15–20 hours including live classes, recorded lectures and assignments in Manipal University.
Are there specializations in Manipal University?
Yes—choose electives across digital, analytics, services, retail and international marketing in Manipal University.
Will I work on real time projects for MBA in Marketing Management in Manipal University?
Yes, cases and capstone simulate real‑world marketing problems in Manipal University.