OPJG Online MBA in Marketing Management
Course Overview
Earn an Online MBA with a Marketing specialisation from JGU. This 12-month accelerated program runs across 4 structured terms.
Master marketing management, capital markets, and business ethics. Core management subjects build a strong first-year foundation.
Build strong brand-strategy and market-analysis skills. A Capstone Project applies classroom knowledge to real marketing challenges.
Unlock roles like Marketing Manager and Brand Strategist. FMCG and e-commerce firms value this degree.
Accreditations
O P Jindal Global University holds a NAAC A grade (CGPA 3.26) and UGC-DEB approval. The Government of India also recognises JGU as an Institution of Eminence.
NAAC A
NIRF
IOE
AIU
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- JGU holds NAAC A grade accreditation and Institution of Eminence status. This status places JGU among a small group of top private universities.
- Choose from 7 MBA specializations, including Marketing. Term 3 covers Marketing and Financial Management in depth.
- Study capital markets and business ethics alongside marketing strategy. This focus suits students aiming at brand-leadership careers.
- Access recorded lectures and regular live sessions on cases and applications. Delivery comes directly from Jindal Global Business School faculty.
- A bachelor's degree with 50% marks meets the eligibility bar. Apply through JGU's official online admissions portal.
- An early-bird scholarship of ₹10,000 applies before the admission deadline. Confirm the exact total fee directly with admissions.
Course Benefits
Earn a NAAC A grade accredited MBA in Marketing from JGU. This degree matches any regular campus MBA in value.
Build skills in brand strategy and market analysis. These skills unlock Marketing Manager careers.
Complete this MBA in just 12 months while working. Recorded and live sessions fit any working schedule.
Access an additional specialization certificate alongside your MBA degree. JGU's alumni network supports every marketing career path.
Course Fees
The fee structure for this OPJG Online MBA in Marketing Management is designed to be affordable and flexible for both freshers and working professionals
Total 2 semester
INR 1,00,000 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 2,00,000
*Inclusive of all taxes
EMI starting at
INR 16,667 / Month
*Terms & Conditions apply
Eligibility
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Bachelor’s degree (10+2+3) in any discipline with minimum 50% marks
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Open to fresh graduates and working professionals
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Admission via merit; applicants may submit JMAT/CAT/GMAT/GRE or meet internal criteria
Who Can Apply ?
• Graduates with a bachelor's degree in any discipline with 50% marks (45% for reserved category) can apply directly to this marketing management program.
• Working professionals switching into marketing management gain a flexible, globally recognised path without leaving their job.
• Ready to grow fast? Apply today, admissions run on a rolling basis for most JGU Online programs.
Course Syllabus
Semester 1
OMBM101
Managerial Economics
OMBM102
Accounting for Managers
OMBM103
Business Statistics
OMBM104
Business Communication
OMBM105
Organizational Behaviour
Semester 2
OMBM201
Consumer Behaviour
OMBM202
Marketing Research
OMBM203
Sales & Channel Management
OMBM204
Operations Management
OMBM205
Business Research Methods
Semester 3
OMBM301
Digital Marketing Strategy
OMBM302
Brand Management
OMBM303
Product & Pricing Strategy
OMBM304
Services Marketing
OMBM305
Retail & E‑commerce
Semester 4
OMBM401
Marketing Analytics
OMBM402
Integrated Marketing Communications
OMBM403
Ethics & Data Privacy
OMBM404
Strategic Management
OMBM405
International Marketing
Semester 5
OMBM501
Growth Marketing & A/B Testing
OMBM502
B2B Marketing
OMBM503
Customer Experience Management
OMBM504
Public Relations & Influencer
OMBM505
Project Management
Semester 6
OMBM601
Marketing Capstone
OMBM602
Content & Social Media Lab
OMBM603
CRM & Loyalty Programs
OMBM604
Design Thinking for Marketers
OMBM605
Entrepreneurship Lab
Job Roles
Connect with our expert counsellors to get personalized guidance tailored to your unique career journey. Whether you're exploring new opportunities or planning your next big step, our team is here to support you at every stage with clarity and confidence.
Get one-on-one guidance based on your academic background and experience
Discover programs aligned with your career goals and future aspirations
Receive insights on industry trends, job roles, and growth opportunities
| Job Roles | Average Salary | Key Skills | Age Group |
|---|---|---|---|
| Marketing Executive, Brand Associate, Social Media Executive | ₹5 LPA | Market Research, Content Strategy, Google Ads | 22 |
| Brand Manager, Marketing Manager, Category Manager | ₹12 LPA | Campaign Management, Consumer Insights, SEO | 25 |
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
Explore Other Specializations from O P Jindal Global University
FAQs
Does the Online MBA in Marketing Management cover digital marketing tools in O P Jindal Global University?
Yes, you will apply analytics, A/B testing and campaign dashboards in projects in O P Jindal Global University.
Are live classes interactive for Online MBA in Marketing Management at O P Jindal Global University?
Yes, with case discussions, polls and breakout activities, recordings are provided in O P Jindal Global University.
Can non‑marketing grads apply for Online MBA in Marketing Management at O P Jindal Global University?
Yes. Foundational modules build context before advanced specialisation courses in O P Jindal Global University.
How is performance evaluated for Online MBA in Marketing Management at O P Jindal Global University?
Through assignments, projects, quizzes and proctored exams in O P Jindal Global University.
Can I work while studying Online MBA in Marketing Management at O P Jindal Global University?
Absolutely—the programme is designed for working professionals in O P Jindal Global University.