Shobhit Online MBA in Marketing
Course Overview
The Online MBA in Marketing from Shobhit University is designed for aspiring leaders in advertising, digital marketing, brand management, and sales strategy. This program equips students with in-depth knowledge of customer behavior, marketing research, campaign planning, digital tools, and analytics. With a hands-on curriculum, real-world projects, and industry exposure, the program prepares you to lead in fast-paced marketing roles across startups, MNCs, and agencies.
Accreditations
UGC-DEB Approved
Global Recognition
NAAC A+
AICTE Approved
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- UGC-Recognized, NAAC-Accredited MBA: Recognized globally for jobs and further education.
- Modern Marketing Curriculum: Includes consumer behavior, digital marketing, brand strategy, analytics, and campaign execution.
- Live Projects & Capstones: Real business problems, ad campaigns, and product launch simulations.
- Practical Learning Tools: Get hands-on with Google Ads, Meta platforms, SEO tools, and marketing CRMs.
- Placement Support: Resume help, interview prep, and job referrals from Course Connect and Shobhit University.
- Flexible Online Learning: Attend live sessions or study at your pace with recordings and mobile access.
- Peer Engagement: Collaborate with students and mentors via online groups and discussion boards.
- Value-Packed Fees: Affordable tuition with EMI and scholarship options.
Course Benefits
Master Traditional & Digital Marketing
Build skills in market research, advertising, content strategy, influencer marketing, and paid media
Lead Brand Campaigns with Confidence
Learn to develop and manage marketing plans across industries and platforms.
Job-Ready Marketing Analytics Skills
Leverage tools like Google Analytics, SEMrush, and Power BI to track and optimize campaigns.
Access High-Demand Marketing Roles
Step into roles in branding, performance marketing, product marketing, and growth teams.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 28,000 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,12,000
*Inclusive of all taxes
EMI starting at
INR 4,667 / Month
*Terms & Conditions apply
Eligibility
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Educational Qualification: Applicants must hold a bachelor’s degree from a recognized university in any discipline.
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Minimum Marks: At least 50% aggregate marks are required in graduation (45% for reserved category candidates).
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Final-Year Students: Final-year graduation students may also apply, provided they meet the eligibility criteria upon receiving their results
Course Syllabus
Semester 1
Management Practices &OrganisationBehaviour
Quantitative Techniques for Managers
Legal Aspects of Business
Economic Analyses for Business
Accounting for Managers
Information Systems
Personality Development & Communication Skills
Business Ethics
Semester 2
Marketing Management
Financial Management
Human Resource Management
Production and Operations Management
Research Methodology
Business Environment
Corporate Image Building
Comprehensive Viva
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
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FAQs
How will the Shobhit University Online MBA in Marketing Management help my career in 2026?
The Shobhit University Online MBA in Marketing Management prepares students for the evolving digital landscape of 2026 by focusing on consumer behavior analytics, digital strategy, and data-driven decision-making. This program ensures graduates are ready for high-level roles in brand management and strategic marketing within a globalized economy.
What subjects are included in the Shobhit University Online MBA in Marketing Management Syllabus?
The Shobhit University Online MBA in Marketing Management Syllabus covers core management pillars alongside specialized topics such as Marketing Research, Sales and Distribution Management, Integrated Marketing Communications, and International Marketing.
What is the Shobhit University Online MBA in Marketing Management Eligibility for working professionals?
The Shobhit University Online MBA in Marketing Management Eligibility requires a candidate to hold a Bachelor’s degree in any discipline from a recognized university. While professional experience is valued, it is not a mandatory prerequisite for admission into this online program.
Does Shobhit University provide placement or career support for this program?
Shobhit University provides comprehensive career guidance and placement assistance, connecting students with a network of corporate partners and alumni to facilitate job opportunities in the marketing sector upon completion of the Online MBA in Marketing Management from Shobhit University.
Is the degree awarded for the Shobhit University Online MBA in Marketing Management valid for jobs abroad?
Yes, the degree is recognized by the University Grants Commission (UGC) and the Distance Education Bureau (DEB), ensuring that the Shobhit University Online MBA in Marketing Management holds equal status to on-campus degrees for employment and higher education both in India and abroad.
Are there any entrance exams required for admission to Shobhit University’s online program?
Admission to Shobhit University’s online program typically depends on meeting the basic academic criteria; however, candidates should check the latest notification to see if any specific institutional aptitude tests are required for the Shobhit University Online MBA in Marketing Management.
Which digital tools and learning outcomes are emphasized by Shobhit University?
Shobhit’s curriculum emphasizes proficiency in CRM software, SEO tools, and market simulation models, ensuring that students graduating from the Online MBA in Marketing Management from Shobhit University can execute complex marketing campaigns effectively.
What is the examination method used by Shobhit University for this online course?
Shobhit University conducts examinations through a secure, proctored online platform, allowing students to take their semester-end assessments for the Shobhit University Online MBA in Marketing Management from any location with a stable internet connection.
Does Shobhit University’s curriculum offer bridge courses for non-business students?
Not applicable. Shobhit University’s MBA program is designed to be comprehensive, starting with foundational management principles that eliminate the need for separate bridge courses for students from non-commerce backgrounds.
What is the duration to complete the MBA program at Shobhit University?
The minimum duration to complete the program at Shobhit is 2 years (4 semesters), while the maximum duration allowed to clear all credits for the Shobhit University Online MBA in Marketing Management is 4 years.