
Vignan Online MBA in Marketing Management

Course Overview
The Online MBA in Marketing Management from Vignan’s University is designed to develop future-ready marketing professionals who can lead campaigns, create brand value, and drive growth in a digitally transforming world. The program offers a powerful blend of marketing fundamentals, digital tools, consumer behavior insights, and real-world case studies. Students gain hands-on skills in branding, market research, advertising, SEO, analytics, and marketing automation—preparing them for high-demand roles across industries.
Course Highlights
UGC-Recognized, NAAC-Accredited Degree: Recognized for employment and further education globally.
Contemporary Marketing Curriculum: Covers traditional, digital, and performance marketing, along with branding and analytics.
Live Projects & Real-World Simulations: Practice-driven learning with ad campaigns, market segmentation, and product launches.
Digital & Tech-Driven Approach: Learn marketing automation, CRM, Google tools, and MarTech platforms.
Career Coaching & Placement Assistance: Job referrals, resume building, and interview support via Course Connect and Vignan’s.
Flexible Learning Format: Learn at your own pace with recorded/live sessions and guided group projects.
Active Marketing Community: Collaborate with peers, mentors, and alumni in webinars, contests, and hackathons.
Affordable Pricing with EMI: Industry-grade learning made accessible across India.
Course
Benefits
CourseConnect Benefits
What additional you get from CourseConnect
Mock Interview➔
Resume Building➔
Alumni Network➔
Career Guidance➔
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Eligibility
- »
Bachelor’s degree (any discipline) from a recognized university
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Open to fresh graduates and working professionals
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No entrance exam required; selection based on academic merit

Course
Fees


Total 4 semester
INR 31,250 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,25,000
*Inclusive of all taxes
EMI starting at
INR 5,208 / Month
*Terms & Conditions apply
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Course Syllabus
| S.No | Credit | Subject |
|---|---|---|
| 1 | Management Concepts and Practices | |
| 2 | Principles of Economics and Markets | |
| 3 | Managerial Effectiveness and Ethics | |
| 4 | Accounting and Finance | |
| 5 | Organizational Behavior and Human Resources Management | |
| 6 | Quantitative Techniques and Analytics |
| S.No | Credit | Subject |
|---|---|---|
| 1 | Entrepreneurship | |
| 2 | Marketing Management and Research | |
| 3 | Operations Management | |
| 4 | Consumer Behavior | |
| 5 | Supply Chain Management | |
| 6 | Sales and Distribution Management |
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FAQs
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