

Amity Online BBA in Data Analytics

Course Overview
The Amity University Online BBA in Data Analytics creates analytical business professionals equipped with advanced data science capabilities and strategic business understanding. This UGC-approved undergraduate program combines comprehensive business education with cutting-edge data analytics techniques, preparing students for immediate impact in data-driven organizations. Students master statistical modeling, machine learning fundamentals, and business intelligence while developing a strong foundation in marketing, finance, and operations management through practical applications. The curriculum emphasizes hands-on experience with industry-standard analytics tools and real-world problem-solving scenarios, creating graduates ready for analytical roles across diverse business sectors. With focus on emerging data technologies and predictive analytics, this program prepares students for the evolving demands of the digital business landscape.
Accreditations


NAAC B+

UGC Entitled

AICTE Approved

NIRF Ranking
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Data analytics undergraduate specialization: combining advanced statistical analysis with comprehensive business education and strategic thinking.
- UGC-DEB approved BBA program: with NAAC A+ accreditation providing industry recognition and global career opportunities.
- Advanced analytics training: in Python, R, machine learning, statistical modeling, and predictive analytics for comprehensive skill development.
- 100% online flexible learning: with interactive data science sessions, coding workshops, recorded lectures, and mobile app access.
- Industry-focused curriculum: covering financial analytics, marketing intelligence, operations optimization, and customer behavior prediction.
- Real-world data projects: with actual industry datasets, machine learning assignments, and predictive modeling case studies.
- Comprehensive placement support: targeting analytics roles in technology companies, consulting firms, and data-driven organizations.
- Professional certifications: preparation for Google Analytics, Microsoft Power BI, Tableau, and other industry-recognized data analytics credentials.
Course Benefits
Master advanced data analytics
techniques essential for strategic decision-making roles in technology-driven business environments.
2. Develop expertise
in statistical modeling and machine learning applications improving organizational efficiency and competitive advantage.
3. Enhance problem-solving
capabilities through comprehensive training in data science tools and business intelligence platforms.
4. Access flexible computer applications
education specifically designed for students seeking immediate career opportunities in the high-demand analytics sector.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals


Total 2 semester
INR 1,12,500 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 2,25,000
*Inclusive of all taxes
EMI starting at
INR 6,250 / Month
*Terms & Conditions apply
Eligibility
- »
Fresh 10+2 pass out students or aspirants seeking a career in Computer Applications.
- »
Entrepreneurs looking to enhance their skills in business management

Course Syllabus
Semester 1
BBA101
Accounting Fundamentals I
BBA102
Business Communication
BBA103
Management Foundation
BBA104
Principles of Marketing
BBA105
Business Statistics
Semester 2
BBA201
Individual Excellence and Social Dynamic
BBA202
IT Applications in Business
BBA203
Fundamentals Of Corporate Law
BBA204
Fundamentals of Financial Management
BBA205
Fundamentals of Human Resource Management
Semester 3
BBA301
Principles of Organizational Behavior
BBA302
Essentials of Production and Operations Management
BBA303
Research Methods for Managers
BBA304
Fundamentals of Data and Data Management
Semester 4
BBA401
Fundamentals of Entrepreneurship
BBA402
Principles of Consumer Behaviour
BBA403
Operations Research
BBA404
Data Engineering Tools & Working with Big Data Architecture & its Application
Semester 5
BBA501
Marketing in Digital Age
BBA502
Professional Ethics
BBA503
Managing Customer Relationship
BBA504
Understanding of Statistical Analytics
Semester 6
BBA601
Dissertation
BBA602
Exploratory Data Analysis and Visualization using Python/Tableau for Leads
BBA603
Data Analytics in Marketing & Market Research
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.









Explore Other Specializations from Amity University
FAQs
How does BBA in Data Analytics differ from BBA in Business Analytics — in Amity University’s Online BBA in Data Analytics?
At Amity University, the Online BBA in Data Analytics data Analytics BBA focuses more heavily on statistical modeling, machine learning, and advanced data science techniques, while Business Analytics emphasizes business intelligence and strategic applications of data analysis.
What advanced technical skills are developed in the data analytics program — in Amity University’s Online BBA in Data Analytics?
At Amity University, the Online BBA in Data Analytics students learn Python, R, machine learning algorithms, statistical modeling, data mining, predictive analytics, and advanced visualization tools essential for data science roles.
What career opportunities exist for BBA data analytics graduates — in Amity University’s Online BBA in Data Analytics?
At Amity University, the Online BBA in Data Analytics graduates pursue roles as Data Analyst, Business Intelligence Specialist, Marketing Data Scientist, Financial Analyst, and Operations Analytics roles in technology, consulting, and corporate sectors.
Is programming experience required for admission to this technical program — at Amity University?
At Amity University, no programming background required. The program provides comprehensive technical foundation starting with basics before advancing to complex data science concepts and applications.
How does the program prepare students for advanced data science careers — for Online BBA in Data Analytics?
For Online BBA in Data Analytics, strong foundation in statistics, machine learning, and business knowledge prepares students for data science roles or further studies in advanced analytics and artificial intelligence.
What hands-on experience is provided with real data science projects?
Students work on industry datasets, machine learning model development, predictive analytics projects, and data science consulting assignments providing practical implementation experience.
What placement support targets data analytics roles specifically?
Dedicated data science career support includes technical resume optimization, coding interview preparation, portfolio development, and networking with data science recruiters and professionals.
How competitive is the data analytics job market for fresh graduates?
Highly competitive but with strong demand for skilled professionals. The program's comprehensive technical training and business knowledge provide competitive advantage in job market.
What salary expectations exist for BBA data analytics graduates?
Fresh graduates typically earn ₹5-10 LPA with exceptional growth potential as data science skills become increasingly valuable across industries and business functions.
Does the program include exposure to emerging data science technologies?
Yes, curriculum covers latest developments in machine learning, artificial intelligence, big data technologies, and emerging analytics platforms ensuring graduates stay current with technology evolution.



