Galgotias Online BBA in Marketing Management

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Course Overview

Galgotias University’s Online BBA in Marketing Management is a 3-year undergraduate programme that builds skills in branding, consumer behaviour, digital marketing and market analytics. Offered under UGC-DEB entitlement, it combines core business foundations with specialised marketing modules and hands-on projects. The online mode provides flexibility for students balancing work or location constraints. Graduates can pursue roles in brand management, digital marketing, e-commerce, advertising, product management and market research across sectors.

Course Highlights

Business Foundation: Accounting, economics and management essentials
Marketing Analytics: Use data for campaign insights and decisions
Digital & Social Media: SEO, SEM, content and performance marketing
Brand Strategy: Positioning, storytelling and lifecycle management
Consumer Behaviour: Understand psychology and decision processes
E-commerce & Retail: Omnichannel and growth strategies
Capstone Project: Execute a real marketing plan
Career Guidance: Mentorship and placement support

Course

Benefits

Skills Mastery Develop strategic and analytical marketing capabilities

Career Growth Enter roles in brand, digital, product and sales

Cutting-edge Knowledge Stay current with digital tools and analytics practices

Placement Support Access mentoring, internships and job assistance

CourseConnect Benefits

What additional you get from CourseConnect

Mock Interview➔
Resume Building➔
Alumni Network➔
Career Guidance➔

Need to consult an Expert?

Have queries or need guidance? Our experts can help you decide.

Eligibility

»
10+2 (intermediate) with minimum 50% marks
»
Open to all streams; commerce or math background is helpful
»
Admission based on merit as per university norms

Official certificate for Galgotias University Online BBA in Marketing Management with crisp formal layout and academic styling

Course

Fees

Total 6 semester

INR 7 / Semester

*Fees may vary kindly check the actual fee with our counsellor

Full course fee

INR 40

*Inclusive of all taxes

EMI starting at

INR 1 / Month

*Terms & Conditions apply

Talk to our Career Companion

Course Syllabus

S.No	Credit	Subject
1	BMM101	Principles of Management
2	BMM102	Business Economics
3	BMM103	Financial Accounting
4	BMM104	Business Mathematics & Statistics
5	BMM105	Principles of Marketing

S.No	Credit	Subject
1	BMM201	Organisational Behavior
2	BMM202	Cost Accounting
3	BMM203	Consumer Behaviour
4	BMM204	Digital Marketing Fundamentals
5	BMM205	Marketing Research Methods

Personalized counseling helps you choose the best career fit course.

Only accredited and top ranked university programs are made available here.

Complete support for applications, documents, and all required formalities provided.

Placement training ensures you connect with top recruiters for jobs.

Our students consistently achieve better salaries and rapid career growth.

ProfessionalProfiles

Marketing Analyst

Analyze customer data, campaign metrics and research insights.

AVG SALARY6.5 LPA

Product Manager

Define product strategy, roadmap and go-to-market plans.

AVG SALARY8.0 LPA

Sales & Channel Manager

Manage distribution partners, revenue targets and pipeline health.

AVG SALARY7.2 LPA

Brand Manager

Own brand positioning, design campaigns and coordinate cross-functional launches.

AVG SALARY7.0 LPA

Digital Marketing Manager

Lead SEO/SEM, social media and performance marketing initiatives.

AVG SALARY7.5 LPA

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FAQs

Is the Online BBA in Marketing Management from Galgotias University recognised?

Yes. The Galgotias University Online BBA in Marketing Management is offered under UGC-DEB entitlement, making it equivalent to a regular BBA degree and nationally recognised.

Are internships mandatory in the Galgotias University Online BBA in Marketing Management programme?

A project or internship component is included in the final year of the Galgotias University Online BBA in Marketing Management, helping students apply marketing concepts in real-world business contexts.

How flexible are the classes in Online BBA in Marketing Management program?

In Online BBA in Marketing Management program offers live sessions and recordings are provided for self-paced study.

What is the weekly effort for the Galgotias University Online BBA in Marketing Management programme?

Students should plan for 8–12 hours per week, including live or recorded lectures, assignments, and project work, to stay on track in the Galgotias University Online BBA in Marketing Management.

Does the Galgotias University support placements?

Yes, Galgotias University provides mentorship, resume prep and placement assistance.

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