Yenepoya Online MBA in Marketing and Finance
Course Overview
The MBA in Marketing and Finance is a dual-specialization program designed for learners aiming to master both market-facing strategies and financial decision-making. It targets graduates and professionals aspiring to leadership roles that require integrated marketing and financial expertise. The curriculum spans brand management, consumer behavior, corporate finance, investment analysis, and financial planning. The online format ensures flexibility through case studies and applied projects.
Course Highlights
Integrated marketing strategy and financial management focus
Brand performance and marketing ROI analysis
Corporate finance and investment fundamentals
Strategic pricing and revenue management techniques
Practical business cases across marketing and finance
Leadership-oriented decision-making framework
Course
Benefits
Develops cross-functional business leadership capabilities
Enhances strategic planning and financial evaluation skills
Prepares learners for managerial and consulting roles
Strengthens career versatility across business functions
CourseConnect Benefits
What additional you get from CourseConnect
Mock Interview➔
Resume Building➔
Alumni Network➔
Career Guidance➔
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Eligibility
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Pass in an Undergraduate (Bachelor) Program of a minimum duration of three (3) years in any stream from a UGC Recognized University, with a minimum aggregate of 50% or an equivalent letter/numerical grade. A relaxation of 5% shall be given to SC/ST candidates.
Candidates who are in the final semester of the Bachelors Program are also eligible to apply for the Online MBA in Data Science and Analytics Program.
Course
Fees
Total 4 semester
INR 12,500 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 50,000
*Inclusive of all taxes
EMI starting at
INR 2,083 / Month
*Terms & Conditions apply
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Course Syllabus
| S.No | Credit | Subject |
|---|---|---|
| 1 | . | Management and Organizational Behavior |
| 2 | . | Accounting for Managers |
| 3 | . | Marketing Management |
| 4 | . | Business Economics |
| 5 | . | Business Communication |
| S.No | Credit | Subject |
|---|---|---|
| 1 | . | Business Environment and Strategy |
| 2 | . | Human Resource Management |
| 3 | . | Corporate Finance |
| 4 | . | Business Statistics for Decision Making |
| 5 | . | Entrepreneurial Finance |
| 6 | . | Consumer Behavior and Brand Management |
ProfessionalProfiles
Commercial Manager
Sales Finance Analyst
Marketing Finance Manager
Product Manager
Business Strategy Manager
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FAQs
What is Online MBA in Marketing and Finance at Yenepoya University?
Online MBA in Marketing and Finance combines marketing strategy with financial management skills.
Who should choose an Online MBA in Marketing and Finance?
Online MBA in Marketing and Finance suits students interested in sales, finance, and business roles.
Can engineers pursue Online MBA in Marketing and Finance?
Yes, Online MBA in Marketing and Finance is open to graduates from all academic backgrounds.
Is Online MBA in Marketing and Finance suitable for working professionals?
Yes, Online MBA in Marketing and Finance offers flexible study options.
Is there math involved in Online MBA in Marketing and Finance?
Yes, an MBA in Marketing and Finance includes basic numerical and financial concepts.
