Yenepoya Online MBA in Marketing and Finance
Course Overview
The MBA in Marketing and Finance is a dual-specialization program designed for learners aiming to master both market-facing strategies and financial decision-making. It targets graduates and professionals aspiring to leadership roles that require integrated marketing and financial expertise. The curriculum spans brand management, consumer behavior, corporate finance, investment analysis, and financial planning. The online format ensures flexibility through case studies and applied projects.
Accreditations
UGC Recognised
NIRF Ranking
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Integrated marketing strategy and financial management focus
- Brand performance and marketing ROI analysis
- Corporate finance and investment fundamentals
- Strategic pricing and revenue management techniques
- Practical business cases across marketing and finance
- Leadership-oriented decision-making framework
Course Benefits
Develops cross-functional business leadership capabilities
Enhances strategic planning and financial evaluation skills
Prepares learners for managerial and consulting roles
Strengthens career versatility across business functions
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 12,500 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 50,000
*Inclusive of all taxes
EMI starting at
INR 2,083 / Month
*Terms & Conditions apply
Eligibility
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Pass in an Undergraduate (Bachelor) Program of a minimum duration of three (3) years in any stream from a UGC Recognized University, with a minimum aggregate of 50% or an equivalent letter/numerical grade. A relaxation of 5% shall be given to SC/ST candidates.
Candidates who are in the final semester of the Bachelors Program are also eligible to apply for the Online MBA in Data Science and Analytics Program.
Course Syllabus
Semester 1
.
Management and Organizational Behavior
.
Accounting for Managers
.
Marketing Management
.
Business Economics
.
Business Communication
Semester 2
.
Business Environment and Strategy
.
Human Resource Management
.
Corporate Finance
.
Business Statistics for Decision Making
.
Entrepreneurial Finance
.
Consumer Behavior and Brand Management
Semester 3
.
Operations Management
.
Retail and Services Marketing
.
Market Research
.
Investment Analysis and Portfolio Management
.
Cross Functional Elective 1
.
Cross Functional Elective 2
Semester 4
.
Research Based Learning
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
Explore Other Specializations from Yenepoya University
FAQs
What is Online MBA in Marketing and Finance at Yenepoya University?
Online MBA in Marketing and Finance combines marketing strategy with financial management skills.
Who should choose an Online MBA in Marketing and Finance?
Online MBA in Marketing and Finance suits students interested in sales, finance, and business roles.
Can engineers pursue Online MBA in Marketing and Finance?
Yes, Online MBA in Marketing and Finance is open to graduates from all academic backgrounds.
Is Online MBA in Marketing and Finance suitable for working professionals?
Yes, Online MBA in Marketing and Finance offers flexible study options.
Is there math involved in Online MBA in Marketing and Finance?
Yes, an MBA in Marketing and Finance includes basic numerical and financial concepts.