Bennett Online MBA in Sales and Marketing

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Course Overview

Bennett University 's Online MBA in Sales and Marketing is a dynamic 2-year programme built to develop high-impact marketing leaders for the digital age. The curriculum provides deep dives into Consumer Behavior, Digital Marketing, Brand Management, and Sales Force Automation. This UGC-entitled and AICTE-approved degree offers professionals the flexibility to master modern sales techniques and marketing analytics while continuing their work. Students explore emerging trends like Influencer Marketing, AI in sales, and Omnichannel strategies. The programme emphasizes practical skills through real-world marketing simulations and case studies. Graduates are prepared for leadership roles in sectors like FMCG, retail, and tech, entering the workforce as Marketing Managers, Brand Strategists, and Sales Directors.

Accreditations

UGC-DEB Approved

UGC Recognised

AICTE Approved

Course Highlights

Designed to deliver industry-relevant skills, academic excellence, and career growth

Consumer Psychology: Master the art of understanding and influencing customer decision-making processes for better conversion rates | Digital Marketing Mastery: Gain hands-on skills in SEO, SEM, and social media marketing to drive online growth | Brand Positioning: Learn to build and sustain powerful brand identities in a crowded and competitive marketplace | Sales Force Management: Understand how to lead, motivate, and optimize sales teams using modern automation tools | Omnichannel Strategy: Develop integrated marketing plans that provide a seamless customer experience across digital and physical stores | Marketing Analytics: Leverage data to measure campaign ROI and optimize marketing spend for maximum business impact | Strategic Retail Management: Explore the evolving landscape of retail and e-commerce to drive product availability and sales | Global Marketing Trends: Stay ahead of international marketing innovations and emerging consumer trends in global markets.

Course Benefits

Sales Leadership Mastery: Develop the high-level management and negotiation skills required to lead successful national and international sales teams.

Digital-First Curriculum: Master the latest digital tools and platforms that are reshaping the marketing and sales landscape globally.

Career Placement Assistance: Benefit from specialized career coaching and access to Bennett's extensive network of corporate recruiters.

Industry-Driven Insights: Learn from practitioners and faculty who bring real-world marketing success stories into the virtual classroom.

Course Fees

The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals

Total 4 semester

INR 52,500 / Semester

*Fees may vary kindly check the actual fee with our counsellor

Full course fee

INR 2,10,000

*Inclusive of all taxes

EMI starting at

INR 8,750 / Month

*Terms & Conditions apply

Eligibility

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Applicants must have Passed Graduation in any discipline from a UGC-recognized university with a minimum of 50% aggregate marks and English as medium of instruction.