
Sastra ONLINE MBA IN MARKETING

Course Overview
SASTRA University's Online MBA in Marketing is a specialized 2-year postgraduate programme designed to groom the next generation of marketing leaders. This course targets ambitious professionals and entrepreneurs who wish to master brand management, consumer behavior, and digital marketing strategies. The curriculum integrates core management principles with emerging trends like influencer marketing, marketing automation, and big data analytics. UGC-recognized and AICTE-entitled, the programme offers the flexibility required for working professionals to balance their career with academic advancement. Graduates are equipped with the strategic mindset to lead high-impact marketing campaigns in diverse sectors. Career opportunities include senior roles in advertising agencies, multinational corporations, and high-growth e-commerce ventures globally.
Course Highlights
Strategic Brand Management: Learn to build and sustain powerful brands in highly competitive and dynamic global markets | Digital Marketing Proficiency: Master SEO, SEM, and social media strategies to drive modern business growth and engagement | UGC-AICTE Entitled: Earn a prestigious degree that is globally recognized by top employers and academic bodies | Consumer Behavior Analysis: Use data-driven insights to understand and predict consumer psychology for better marketing outcomes | Marketing Automation Tools: Gain proficiency in using the latest software to automate marketing workflows and improve efficiency | Flexible Online Learning: Access high-quality study materials and live sessions at your convenience through our modern LMS | Global Market Strategy: Understand international trade and marketing dynamics to lead organizations in a globalized economy | Placement Assistance: Receive dedicated help with resume optimization and interview coaching for high-level marketing roles
Course
Benefits
Strategic Marketing Leadership Develop the skills to lead marketing departments and design cross-channel strategies that drive organizational revenue.
High-Demand Career Path Qualify for senior roles like Brand Manager or Marketing Director in top-tier global companies and startups.
Data-Driven Decision Making Learn to utilize marketing analytics to optimize campaign performance and achieve higher organizational return on investment.
Professional Networking Advantage Connect with industry experts and a global community of peers to stay updated on marketing trends.
CourseConnect Benefits
What additional you get from CourseConnect
Mock Interview➔
Resume Building➔
Alumni Network➔
Career Guidance➔
Need to consult an Expert?
Have queries or need guidance? Our experts can help you decide.
Eligibility
- »
Graduate from a recognized university
Educational pathways: 10+2+3, 10+3+3, 10+3+4, or 10+2+4

Course
Fees


Total 4 semester
INR 42,500 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,70,000
*Inclusive of all taxes
EMI starting at
INR 7,083 / Month
*Terms & Conditions apply
Talk to our Career Companion

Course Syllabus
| S.No | Credit | Subject |
|---|---|---|
| 1 | . | Foundations of Management |
| 2 | . | Economics for Decision Making |
| 3 | . | Accounting for Managers |
| 4 | . | Business Research Methods |
| S.No | Credit | Subject |
|---|---|---|
| 1 | . | Contemporary Marketing Management |
| 2 | . | People Management |
| 3 | . | Financial Management |
| 4 | . | Operations & Supply Chair |
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FAQs
What is the recognition status of the SASTRA University Online MBA in Marketing?
The Online MBA in Marketing is a UGC-entitled degree from SASTRA University, which is a NAAC A++ category-I institution, making it ideal for corporate career growth.
What is the eligibility for the Online MBA in Marketing at Sastra University?
Candidates need a bachelor's degree in any stream from a recognized university. Professionals with work experience are also encouraged to apply for Online MBA in Marketing.
What are the fees for the SASTRA University Online MBA in Marketing?
The program fee for the Online MBA in Marketing is about ₹1,70,000 with early-bird offers. CourseConnect provides easy EMI schemes starting at low monthly installments.
How does CourseConnect support Online MBA in Marketing students?
CourseConnect assists Online MBA in Marketing aspirants with the entire application process, scholarship guidance, and expert advice on choosing the right specialization.
Which job roles are available after an Online MBA in Marketing?
Post the Online MBA in Marketing, you can target roles like Digital Marketing Manager, Brand Manager, Sales Head, and Market Research Analyst in leading global MNCs.
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