Bennett Online MBA in Media Management
Course Overview
Bennett University 's Online MBA in Media Management is a 2-year programme tailored for the next generation of media leaders. Backed by the legacy of The Times Group, this degree offers unparalleled insights into Digital Media, Journalism, Content Strategy, and Advertising. The UGC-entitled curriculum addresses emerging trends like OTT platforms, social media algorithms, and data-driven storytelling, making it ideal for creative professionals seeking management expertise. With AICTE approval, this online format allows students to learn from industry titans without leaving their current roles. Graduates are prepared for leadership positions across broadcasting, digital publishing, and public relations, entering sectors like entertainment, corporate communications, and digital marketing agencies as brand managers or media strategists.
Course Highlights
Times Group Legacy: Gain exclusive industry insights and case studies from India's leading media conglomerate | Digital Media Strategy: Learn to build and manage successful digital content platforms in an evolving global landscape | OTT and Streaming Trends: Understand the business models and consumer behavior behind global streaming and video services | Content Monetization: Explore diverse revenue streams for digital and traditional media including subscriptions and ads | Social Media Analytics: Master the tools to track engagement and optimize content performance across multiple social platforms | Brand Management: Learn to build and sustain powerful media brands in a highly competitive digital attention economy | Media Laws and Ethics: Navigate the complex regulatory environment and ethical considerations of modern global journalism | Creative Leadership: Develop the management skills required to lead diverse teams of writers, designers, and creators.
Course
Benefits
Industry Networking Access: Connect with top media professionals and executives through exclusive webinars and Times Group networking events.
Legacy-Driven Pedagogy: Benefit from a curriculum designed by experts who understand the inner workings of the media industry.
Career Advancement Support: Leverage Bennett's dedicated placement cell to secure roles in top media houses and advertising agencies.
Skills for the Digital Era: Master the technical and strategic skills needed to thrive in the fast-paced world of digital media.
CourseConnect Benefits
What additional you get from CourseConnect
Mock Interview➔
Resume Building➔
Alumni Network➔
Career Guidance➔
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Eligibility
- »
Applicants must have Passed Graduation in any discipline from a UGC-recognized university with a minimum of 50% aggregate marks and English as medium of instruction.
Course
Fees
Total 4 semester
INR 52,500 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 2,10,000
*Inclusive of all taxes
EMI starting at
INR 8,750 / Month
*Terms & Conditions apply
Talk to our Career Companion
Course Syllabus
| S.No | Credit | Subject |
|---|---|---|
| 1 | . | Managerial Economics |
| 2 | . | Managerial Communication |
| 3 | . | Marketing for Managers |
| 4 | . | Quantitative Methods for Managers |
| 5 | . | Organizational Dynamics |
| 6 | . | Machine Learning for Managers |
| 7 | . | Indian Knowledge System |
| S.No | Credit | Subject |
|---|---|---|
| 1 | . | Business Law |
| 2 | . | Financial Accounting and Analysis |
| 3 | . | Human Capital Management |
| 4 | . | Operations Management |
| 5 | . | Strategy for Managers |
| 6 | . | Adaptive Change and Resilience |
| 7 | . | Emotional Intelligence & Resonant Leadership |
ProfessionalProfiles
Content Strategy Lead
Digital Media Manager
Media Planning Consultant
Brand Communication Manager
Media Operations Manager
TopRecruiters
FAQs
What is the eligibility for Online MBA in Media Management at Bennett University?
Graduation in any stream is required for Online MBA in Media Management at Bennett University. Final year students can apply.
How long is Online MBA in Media Management at Bennett University?
Online MBA in Media Management at Bennett University generally takes 2 years to complete in online mode.
What is the fee structure of Online MBA in Media Management at Bennett University?
The fee for Online MBA in Media Management at Bennett University may change yearly. Check official sources for exact details.
Is Online MBA in Media Management at Bennett University recognised?
Yes, Online MBA in Media Management at Bennett University is offered as per UGC online programme guidelines.
Can media professionals pursue Online MBA in Media Management at Bennett University?
Yes, media professionals can pursue Online MBA in Media Management at Bennett University while continuing work.
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