Bennett Online MBA in Media Management

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Course Overview

Bennett University 's Online MBA in Media Management is a 2-year programme tailored for the next generation of media leaders. Backed by the legacy of The Times Group, this degree offers unparalleled insights into Digital Media, Journalism, Content Strategy, and Advertising. The UGC-entitled curriculum addresses emerging trends like OTT platforms, social media algorithms, and data-driven storytelling, making it ideal for creative professionals seeking management expertise. With AICTE approval, this online format allows students to learn from industry titans without leaving their current roles. Graduates are prepared for leadership positions across broadcasting, digital publishing, and public relations, entering sectors like entertainment, corporate communications, and digital marketing agencies as brand managers or media strategists.

Accreditations

UGC-DEB Approved

UGC Recognised

AICTE Approved

Course Highlights

Designed to deliver industry-relevant skills, academic excellence, and career growth

Times Group Legacy: Gain exclusive industry insights and case studies from India's leading media conglomerate | Digital Media Strategy: Learn to build and manage successful digital content platforms in an evolving global landscape | OTT and Streaming Trends: Understand the business models and consumer behavior behind global streaming and video services | Content Monetization: Explore diverse revenue streams for digital and traditional media including subscriptions and ads | Social Media Analytics: Master the tools to track engagement and optimize content performance across multiple social platforms | Brand Management: Learn to build and sustain powerful media brands in a highly competitive digital attention economy | Media Laws and Ethics: Navigate the complex regulatory environment and ethical considerations of modern global journalism | Creative Leadership: Develop the management skills required to lead diverse teams of writers, designers, and creators.

Course Benefits

Industry Networking Access: Connect with top media professionals and executives through exclusive webinars and Times Group networking events.

Legacy-Driven Pedagogy: Benefit from a curriculum designed by experts who understand the inner workings of the media industry.

Career Advancement Support: Leverage Bennett's dedicated placement cell to secure roles in top media houses and advertising agencies.

Skills for the Digital Era: Master the technical and strategic skills needed to thrive in the fast-paced world of digital media.

Course Fees

The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals

Total 4 semester

INR 52,500 / Semester

*Fees may vary kindly check the actual fee with our counsellor

Full course fee

INR 2,10,000

*Inclusive of all taxes

EMI starting at

INR 8,750 / Month

*Terms & Conditions apply

Eligibility

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Applicants must have Passed Graduation in any discipline from a UGC-recognized university with a minimum of 50% aggregate marks and English as medium of instruction.