

DR MGR Online MBA in Marketing Management




Application Closing soon for Jul 2026 Batch
EMI Starts From: NA
Live Class:Online
Average Salary:₹12.0LPA





Application Closing soon for Jul 2026 Batch
EMI Starts From: NA
Live Class:Online
Average Salary:₹12.0LPADR. M.G.R University's Online MBA in Marketing Management is a dynamic 2-year programme crafted for individuals aspiring to lead brand strategy and market growth in the digital era. This UGC-entitled degree provides a robust foundation in traditional marketing while emphasizing emerging trends such as digital marketing, consumer behavior analytics, and e-commerce strategies. Approved by AICTE, the curriculum is designed to foster creative thinking and data-driven decision-making, essential for today's competitive landscape. The flexible online format allows working professionals to gain market-ready expertise from anywhere, ensuring they can immediately apply new concepts to their current roles. Graduates emerge prepared for high-impact careers in advertising, sales, product management, and retail sectors, equipped with the tools to build global brands and drive revenue.
Brand Management Strategy: Master the art of building and maintaining a strong brand identity in competitive markets.
Digital Marketing Integration: Gain proficiency in SEO, social media, and digital advertising platforms for modern business.
UGC and AICTE Entitled: Pursue a recognized degree that is highly valued by global employers and organizations.
Interactive Digital Learning: Engage with high-quality multimedia content and live webinars through a modern LMS.
Consumer Behavior Analytics: Learn to interpret market data and consumer psychological patterns for strategic planning.
Global Market Exposure: Understand international marketing trends and cross-cultural consumer engagement techniques.
Real-World Marketing Projects: Build practical skills through hands-on assignments and industry-relevant case studies.
Career Mentorship Program: Access guidance from industry veterans to navigate the competitive marketing landscape.
Strategic Marketing Leadership
Develop the vision and skills necessary to lead marketing departments and drive brand success.
Career Growth Opportunities
Qualify for specialized roles in advertising, brand management, and digital marketing across sectors.
Seamless Online Experience
Enjoy the freedom to study according to your own schedule with 24/7 access to all materials.
Industry-Integrated Skills
Gain hands-on experience with modern marketing tools and data-driven strategy development.
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Total 4 semester
INR 37,500 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,50,000
*Inclusive of all taxes
EMI starting at
INR 6,250 / Month
*Terms & Conditions apply
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| S.No | Credit | Subject |
|---|---|---|
| 1 | Principles of Management | |
| 2 | Organization Behavior | |
| 3 | Statistical Methods for Managers | |
| 4 | Managerial Economics | |
| 5 | Basic Accounting for Managers | |
| 6 | Business Legislations | |
| 7 | E-Commerce | |
| 8 | Business Communication |
| S.No | Credit | Subject |
|---|---|---|
| 1 | Management Accounting | |
| 2 | Optimization Techniques for Managers | |
| 3 | Marketing Management | |
| 4 | Human Resource Management | |
| 5 | Computer Application for Business | |
| 6 | Brand Management | |
| 7 | Retail Management | |
| 8 | Customer Relationship Management |

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