

IMT Ghaziabad Online PGDM (Executive) in Marketing




Application Closing soon for Jul 2026 Batch
EMI Starts From: NA
Live Class:Online
Average Salary:₹14.0LPA





Application Closing soon for Jul 2026 Batch
EMI Starts From: NA
Live Class:Online
Average Salary:₹14.0LPAIMT Ghaziabad University’s Online PGDM (Executive) in Marketing is a 12‑month programme for marketing and sales professionals seeking strategic and digital expertise. It covers brand strategy, consumer behaviour, marketing analytics and campaign management across channels. Learners explore omnichannel strategies and new technologies including AI‑enabled automation. AICTE‑approved and delivered online, the programme pairs casework with a capstone marketing project. Graduates are prepared for roles in brand management, digital strategy, product marketing and growth leadership.
Digital Marketing: Master SEO, SEM and social media
Brand Strategy: Build and position strong brands
Consumer Behaviour: Analyse buying patterns
Marketing Analytics: Measure and optimise campaigns
Integrated Communication: Manage multi‑channel engagement
Sales Management: Lead teams for revenue growth
Global Marketing: Understand international strategy
Capstone Project: Design and deliver a live campaign
What additional you get from CourseConnect
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Bachelor’s degree (10+2+3) with minimum 50% marks
2+ years of work experience preferred
Merit and interview‑based selection



Total 6 semester
INR 26,667 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,60,000
*Inclusive of all taxes
EMI starting at
INR 6,667 / Month
*Terms & Conditions apply
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| S.No | Credit | Subject |
|---|---|---|
| 1 | MKE101 | Digital Marketing |
| 2 | MKE102 | Brand Management |
| 3 | MKE103 | Consumer Behaviour |
| 4 | MKE104 | Marketing Analytics |
| 5 | MKE105 | Integrated Marketing Communications |
| S.No | Credit | Subject |
|---|---|---|
| 1 | MKE201 | Product & Pricing Strategy |
| 2 | MKE202 | Services Marketing |
| 3 | MKE203 | Sales & Channel Management |
| 4 | MKE204 | Retail & E-commerce |
| 5 | MKE205 | Market Research & Insights |

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