Kuvempu Online PG Diploma in Marketing Management
Course Overview
Kuvempu University offers this Diploma through its Directorate of Distance Education. NAAC A++ backs this course. UGC-DEB also approves it fully. Students finish in 1 year.
This Diploma covers Marketing Basics and Consumer Behaviour. You also study Advertising. Sales Techniques round out the mix.
Students build marketing and sales skills fast. Self-paced modules make this practical for working learners.
Grads unlock entry-level roles in sales and marketing. Kuvempu University also preps you for further business study.
Accreditations
Kuvempu University is NAAC A grade accredited and recognised by UGC under 2(F) and 12(B). Its Directorate of Distance Education (DDE) is UGC-DEB approved.
NAAC A
DEB
NIRF
AIU
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Kuvempu University holds NAAC A++ status. UGC-DEB backs this Diploma fully.
- This Diploma builds practical marketing fundamentals fast. That suits learners entering sales and marketing roles.
- Self-paced study material supports independent learning. This suits working professionals well.
- Kuvempu University plans this course step by step. Flexible study fits busy schedules.
- Any graduate from a recognised university gets you in. Apply now through Kuvempu DDE's official portal.
- Fees stay affordable at Kuvempu DDE. Confirm the exact amount with the institute directly.
Course Benefits
Earn a trusted Diploma from Kuvempu University. This UGC-DEB credential builds real marketing skills.
Build strategy and sales skills fast. These skills unlock entry-level marketing jobs.
Complete this Diploma without quitting your job. Self-paced study fits busy schedules.
Access Kuvempu DDE's placement support throughout your course. The university has run distance education since 2002.
Course Fees
The fee structure for this Kuvempu Online PG Diploma in Marketing Management is designed to be affordable and flexible for both freshers and working professionals
Total 2 semester
INR 20,000 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 40,000
*Inclusive of all taxes
EMI starting at
INR 1,667 / Month
*Terms & Conditions apply
Eligibility
- »
Bachelor’s degree (10+2+3) in any discipline
- »
Open to freshers and working professionals from sales/marketing roles
- »
Merit‑based admission per university norms
Who Can Apply ?
• Applicants with a bachelor's degree in any discipline (a related background is preferred for some diplomas) can apply to this marketing management program.
• Working professionals switching into marketing management gain an affordable, government-university path without leaving their job.
• Ready to apply? The 2026-27 admission cycle closes 31 December 2026; confirm current dates on the DDE portal.
Course Syllabus
Semester 1
KGMM101
Principles of Marketing
KGMM102
Consumer Behaviour
KGMM103
Marketing Research
KGMM104
Brand Management
KGMM105
Integrated Marketing Communications
Semester 2
KGMM201
Digital Marketing Fundamentals
KGMM202
Search & Social Advertising
KGMM203
Content & Email Strategy
KGMM204
Web Analytics
KGMM205
Design Thinking Basics
Semester 3
KGMM301
Sales & Distribution
KGMM302
Retail & Trade Marketing
KGMM303
B2B Marketing
KGMM304
Services Marketing
KGMM305
Pricing Strategy
Semester 4
KGMM401
Product Management
KGMM402
Channel Management
KGMM403
CRM & Loyalty
KGMM404
Financials for Marketers
KGMM405
Project Proposal
Semester 5
KGMM501
Growth & Acquisition
KGMM502
Retention & Lifecycle
KGMM503
Marketing Automation
KGMM504
Elective I
KGMM505
Internship/Fieldwork
Semester 6
KGMM601
Capstone GTM
KGMM602
Campaign ROI & Dashboards
KGMM603
Marketing Ethics & Law
KGMM604
Elective II
KGMM605
Viva/Presentation
Job Roles
Connect with our expert counsellors to get personalized guidance tailored to your unique career journey. Whether you're exploring new opportunities or planning your next big step, our team is here to support you at every stage with clarity and confidence.
Get one-on-one guidance based on your academic background and experience
Discover programs aligned with your career goals and future aspirations
Receive insights on industry trends, job roles, and growth opportunities
| Job Roles | Average Salary | Key Skills | Age Group |
|---|---|---|---|
| Marketing Executive, Brand Associate, Social Media Executive | ₹4 LPA | Market Research, Content Strategy, Google Ads | 22 |
| Brand Manager, Marketing Manager, Category Manager | ₹10 LPA | Campaign Management, Consumer Insights, SEO | 25 |
Top Recruiters
Students pursuing the Kuvempu University Other PG Courses in Marketing & Sales can explore career opportunities with companies such as Hindustan Unilever, P&G, Nestle India, and Flipkart.
Explore Other Specializations from Kuvempu University
FAQs
Do you provide recorded lectures in Kuvempu University for online pg diploma in marketing-management course?
Kuvempu University provide All sessions are recorded and available on LMS.
Is there placement support in Kuvempu University?
Yes, resume and interview guidance are provided.
What is the duration of this programme in Kuvempu University?
Kuvempu University typically provide one year with modular semesters.
How are exams held in Kuvempu University?
Kuvempu University proctored end‑semester examinations as per notifications.