Mangalayatan Online MBA in Marketing Management
Course Overview
MANGALAYATAN University's Online MBA in Marketing Management is a premier 2-year postgraduate program designed for ambitious professionals aiming for leadership roles in the sales and marketing domain. This course targets mid-level managers and entrepreneurs who wish to master consumer behavior, brand management, and market research. The curriculum explores core marketing strategies while integrating emerging trends like social media analytics and global trade. Recognized by the UGC and AICTE, the program ensures academic excellence and industry relevance for all students. The flexible online format allows busy professionals to balance their career while gaining advanced strategic insights. Graduates are prepared for high-impact roles in advertising agencies, multinational corporations, and e-commerce giants across the globe.
Accreditations
NIRF Ranking
UGC Recognised
AICTE Approved
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Strategic Brand Management: Learn to build and sustain powerful brands in highly competitive global market environments | Digital Marketing Proficiency: Master SEO, SEM, and social media strategies to drive modern business growth and engagement | UGC-AICTE Approved: Gain a prestigious postgraduate degree that is recognized by top employers and academic institutions | Real-World Case Studies: Analyze actual business scenarios to develop practical problem-solving and decision-making skills | Leadership Development: Enhance your managerial capabilities through specialized modules on team dynamics and strategic planning | Global Networking Opportunities: Connect with a diverse community of peers and industry leaders through our digital platform | Consumer Insights Mastery: Use data analytics to understand and predict consumer behavior for better marketing outcomes | Flexible Assessment Methods: Complete your degree with online examinations and project submissions tailored for working professionals
Course Benefits
Advanced Strategic Thinking Acquire the ability to design and implement complex marketing strategies that drive organizational revenue and growth.
High-Impact Career Roles Qualify for senior leadership positions like Marketing Director or Brand Manager in top-tier global companies.
Data-Driven Decision Making Learn to utilize marketing analytics to make informed decisions that optimize campaign performance and ROI.
Professional Networking Build a valuable network of industry experts and alumni to support your long-term career progression and goals.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 16,750 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 67,000
*Inclusive of all taxes
Attractive EMI Option Available
Eligibility
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For entry into online MBA course, candidates must have completed their 10+2 education and hold a graduation degree from any recognized university.
50% general category and 45% for SC/ST
Course Syllabus
Semester 1
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Principles and Practices of Management
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Managerial Economics
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Accounting for Managers
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Business Statistics
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Communication for Management
Semester 2
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Entrepreneurship & SMEs Management
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Business Environment
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Research Methodology
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Business Laws
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Human Resource Management
Semester 3
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Strategic Management
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Organizational Behavior
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Marketing Management
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E-Marketing
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Retail Management
Semester 4
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Business Ethics and Corporate Governance
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Global Business Management
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Dissertation
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Consumer Behavior & Marketing Communication
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Marketing of Services
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Sales & Distribution Management
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
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FAQs
Can working professionals join Online MBA in Marketing at Mangalayatan University?
Yes, the program is highly flexible. It is specifically designed to help working professionals balance their careers while earning a degree at their pace.
What subjects are covered in Online MBA in Marketing at Mangalayatan University?
The course features a blend of Marketing strategy, branding, and consumer behaviour, providing a well-rounded foundation.
What is the fee structure for this online degree?
The program is highly affordable. Fees are structured to be paid semester-wise, ensuring that quality higher education remains accessible to every student.
Is attendance mandatory in Online MBA in Marketing at Mangalayatan University?
Live classes are optional. All sessions are recorded and available 24/7 on the portal, allowing you to study whenever it suits your personal schedule
Does Mangalayatan University provide placement assistance?
The university may offer career guidance, skill development support, and placement assistance as per policy.