Mangalayatan Online MBA Plus Digital Marketing
Course Overview
MANGALAYATAN University's Online MBA Plus Digital Marketing is a modern 2-year postgraduate program designed for professionals seeking to lead in the digital-first economy. This course targets marketing professionals, entrepreneurs, and tech graduates who want to master SEO, social media strategy, and content marketing. The curriculum combines core management principles with cutting-edge trends like influencer marketing and marketing automation. UGC and AICTE approved, the degree ensures that students acquire industry-relevant skills that are in high demand across global sectors. The flexible online format is ideal for working professionals looking to transition into the digital space or scale their current marketing roles. Graduates are prepared for leadership positions in top digital agencies, multinational corporations, and high-growth startups globally.
Accreditations
NIRF Ranking
UGC Recognised
AICTE Approved
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Comprehensive SEO Strategy: Master the art of search engine optimization to drive organic traffic and improve online visibility | Advanced Social Media Management: Learn to design and execute high-impact social media campaigns across all major digital platforms | UGC-AICTE Recognized: Earn a prestigious degree that is globally accepted by leading digital agencies and corporate firms | Marketing Automation Tools: Gain proficiency in using the latest software to automate marketing workflows and improve efficiency | Content Strategy Mastery: Develop the skills to create and distribute valuable content that attracts and retains a target audience | Flexible Digital Learning: Access high-quality study materials and live sessions at your convenience through our modern LMS | PPC and Paid Advertising: Learn to manage complex paid search and display campaigns to maximize marketing ROI | Career Placement Support: Receive dedicated help with portfolio building and interview preparation for senior digital marketing roles.
Course Benefits
Digital Leadership Expertise Acquire the skills to lead entire digital marketing departments and design cross-channel marketing strategies effectively.
High-Demand Career Growth Qualify for senior roles like Digital Marketing Director or Growth Head in top-tier global companies.
Data-Driven Marketing ROI Learn to analyze digital campaign performance and optimize marketing spend for maximum organizational revenue and growth.
Professional Networking Advantage Connect with digital marketing experts and industry leaders to stay updated on the latest online trends.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 19,750 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 79,000
*Inclusive of all taxes
Attractive EMI Option Available
Eligibility
- »
Candidates must have completed their 10+2 education and hold a graduation degree from any recognized university.
50% Aggregate in Bachelor for Master Programmes
Course Syllabus
Semester 1
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Principles and Practices of Management
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Managerial Economics
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Accounting for Managers
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Business Statistics
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Communication for Management
Semester 2
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Entrepreneurship & SMEs Management
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Business Environment
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Research Methodology
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Business Laws
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Human Resource Management
Semester 3
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Strategic Management
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Organizational Behavior
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Information Risk Management
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ERP for Information Technology
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Digital Customer Experience Management
Semester 4
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Business Ethics and Corporate Governance
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Global Business Management
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Dissertation
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E-Commerce
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Content Marketing
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Social Media Marketing
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
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FAQs
Can working professionals join Online MBA Plus in Digital Marketing at Mangalayatan University?
Yes, the program is highly flexible. It is specifically designed to help working professionals balance their careers while earning a degree at their pace.
What subjects are covered in Online MBA Plus in Digital Marketing at Mangalayatan University?
The course features a blend of SEO, social media, and online marketing basics, providing a well-rounded foundation.
What is the fee structure for this online degree?
The program is highly affordable. Fees are structured to be paid semester-wise, ensuring that quality higher education remains accessible to every student.
Is attendance mandatory in Online MBA Plus in Digital Marketing at Mangalayatan University?
Live classes are optional. All sessions are recorded and available 24/7 on the portal, allowing you to study whenever it suits your personal schedule.
What is the eligibility for the Online MBA Plus in Digital Marketing program?
Any graduate from a recognised university can apply.