
Mangalayatan Online MBA Plus Rural Management and Marketing

Course Overview
MANGALAYATAN University's Online MBA Plus Rural Management and Marketing is a specialized 2-year postgraduate programme tailored for professionals aiming to lead development in India's emerging rural markets. The curriculum focuses on rural consumer behavior, agribusiness, and microfinance strategies, integrating modern digital marketing trends to reach underserved populations. This UGC-entitled and AICTE-approved degree offers the flexibility needed for working professionals to balance academic growth with career commitments effectively. By mastering rural supply chains and cooperative management, students prepare for high-impact roles in the public and private sectors. Graduates are well-positioned for leadership careers in NGOs, FMCG companies, and rural banking institutions, driving sustainable economic growth across the country.
Course Highlights
Rural Market Insights: Gain a deep understanding of rural consumer psychology and purchasing patterns
Agribusiness Strategy: Learn to manage large-scale agricultural business operations and modern farming value chains
UGC-AICTE Entitled: Earn a degree recognized by government bodies and global corporate entities alike
Digital Rural Marketing: Master the use of mobile and social media to reach rural audiences effectively
Microfinance Mastery: Understand the financial structures and credit systems supporting rural economic development projects
Flexible Online Format: Study at your own pace with a robust Learning Management System and live sessions
Sustainable Development Focus: Learn to implement CSR initiatives and sustainable practices in rural business models
Placement Assistance: Access dedicated career support and networking opportunities within the rural development sector
Course
Benefits
Mastery of Rural Markets Develop specialized skills to navigate and succeed in the complex and growing rural business landscape.
Career Advancement Opportunities Qualify for senior management positions in companies focusing on rural expansion and grassroots development.
Agribusiness Innovation Gain cutting-edge knowledge of agricultural technologies and supply chain management to revolutionize rural commerce.
Global Recognition and Value Receive a prestigious UGC-entitled degree that enhances your professional credibility in the international job market.
CourseConnect Benefits
What additional you get from CourseConnect
Mock Interview➔
Resume Building➔
Alumni Network➔
Career Guidance➔
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Eligibility
- »
Bachelor's degree (10+2+3) in any discipline from a recognized university with at least 50% marks. | Open to working professionals in the NGO, banking, or FMCG sectors seeking specialized management skills. | Admission is based on academic merit; no specific entrance exam score is required for the online mode.

Course
Fees


Total 4 semester
INR 8,500 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 34,000
*Inclusive of all taxes
EMI starting at
INR 1,417 / Month
*Terms & Conditions apply
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Course Syllabus
| S.No | Credit | Subject |
|---|---|---|
| 1 | . | Communication for Management |
| 2 | . | Business Statistics |
| 3 | . | Accounting for Managers |
| 4 | . | Managerial Economics |
| 5 | . | Principles and Practices of Management |
| S.No | Credit | Subject |
|---|---|---|
| 1 | . | Human Resource Management |
| 2 | . | Business Laws |
| 3 | . | Research Methodology |
| 4 | . | Business Environment |
| 5 | . | Entrepreneurship & SMEs Management |
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FAQs
Can working professionals join Online MBA in Marketing at Mangalayatan University?
Yes, the program is highly flexible. It is specifically designed to help working professionals balance their careers while earning a degree at their pace.
What subjects are covered in Online MBA in Marketing at Mangalayatan University?
The course features a blend of Marketing strategy, branding, and consumer behaviour, providing a well-rounded foundation.
What is the fee structure for this online degree?
The program is highly affordable. Fees are structured to be paid semester-wise, ensuring that quality higher education remains accessible to every student.
Is attendance mandatory in Online MBA in Marketing at Mangalayatan University?
Live classes are optional. All sessions are recorded and available 24/7 on the portal, allowing you to study whenever it suits your personal schedule
What is the eligibility for the Online MBA in Marketing program?
Any graduate from a recognised university can apply.
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