Shoolini Online BBA in Marketing Management

Shoolini University campus image for online degree programs

Course Overview

Shoolini University’s Online BBA in Marketing Management is a 3-year undergraduate programme for school‑leavers and working learners who want expertise in marketing, digital strategy, consumer behaviour, branding and analytics. The curriculum integrates core business courses with specialisations in digital marketing, consumer analytics, brand management, social media and sales planning. As a UGC‑entitled online degree, it offers flexibility with recorded classes, live sessions and interactive assignments tailored for today’s market needs. Graduates can pursue roles in marketing, brand management, digital campaigns, sales or market analytics across sectors.

Course Highlights

Core Business Foundations: Accounting, economics, management and marketing principles
Digital Marketing Focus: SEO, SEM, social, influencer marketing
Consumer Analytics: Use data to guide marketing decisions
Branding & Advertising: Strategy, creative and campaign planning
Live Projects & Case Studies: Simulations and industry briefs
Flexible Online Delivery: Recorded and live sessions
Industry Mentorship: Guidance from experienced marketers
Placement Assistance: Career support and internship access

Course

Benefits

Skill Development Master business and marketing techniques, tools and strategies

Career Launchpad Enter marketing, branding or analytics roles early in your career

Digital Edge Gain expertise in SEO, social media, analytics and campaign tools

Placement Support Get guidance on internships, portfolio building and job placements

CourseConnect Benefits

What additional you get from CourseConnect

Mock Interview➔
Resume Building➔
Alumni Network➔
Career Guidance➔

Need to consult an Expert?

Have queries or need guidance? Our experts can help you decide.

Eligibility

»
Passed 10+2 in any stream (or equivalent)
»
Minimum aggregate marks as per university norms
»
Suitable for freshers and working learners; selection via merit/admissions process

Professional certificate layout for Shoolini University BBA in Marketing Management showing certificate heading, recipient field

Course

Fees

Total 2 semester

INR 30,000 / Semester

*Fees may vary kindly check the actual fee with our counsellor

Full course fee

INR 60,000

*Inclusive of all taxes

EMI starting at

INR 2,500 / Month

*Terms & Conditions apply

Talk to our Career Companion

Course Syllabus

S.No	Credit	Subject
1	SBBA101	Principles of Management
2	SBBA102	Fundamentals of Marketing
3	SBBA103	Business Economics
4	SBBA104	Financial Accounting
5	SBBA105	Business Communication

S.No	Credit	Subject
1	SBBA201	Consumer Behaviour
2	SBBA202	Marketing Research
3	SBBA203	Organizational Behavior
4	SBBA204	Cost & Management Accounting
5	SBBA205	Digital Business Fundamentals