SRM Online BBA in Digital Marketing
Course Overview
This three-year online BBA from SRM feels warm and bright. You learn how brands win online. Study on your own clock.
You study ads, SEO, and social media. Live classes spark good talks. Teachers give kind feedback.
You run real campaigns and read live data. Each campaign joins your portfolio. Firms love clear proof.
Grads join brand, social, and ad teams. Many start their own agency. The road stays wide open.
Accreditations
SRM University Sikkim is NAAC A+ accredited and UGC-DEB entitled for its online degree programs. The university is also AICTE approved, part of the wider SRM Group of institutions.
NAAC A+
ISO
NIRF
AICTE
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- SRM holds a proud NAAC A++ grade. UGC-DEB backs this online BBA.
- Six semesters run across three bright years. About 120 credits shape the plan.
- You learn SEO, Google Ads, and social work. Tools like Canva feel simple.
- Live and taped classes fit any shift. Mentors answer doubts fast.
- Zomato and Ogilvy hire keen marketing grads. Career drives run each year.
- Fresh grads earn about ₹3–6 LPA. Results lift pay quickly.
Course Benefits
Earn a trusted BBA from NAAC-backed SRM. It ranks equal to campus study.
Fees stay light, near ₹90,000 in total. Easy term plans help a lot.
Learn at home and keep your job. Zero travel, zero stress.
Free resume help builds real courage. Mock rounds sharpen your pitch.
Course Fees
The fee structure for this SRM Online BBA in Digital Marketing is designed to be affordable and flexible for both freshers and working professionals
Total 6 semester
INR 21,500 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,29,000
*Inclusive of all taxes
EMI starting at
INR 3,583 / Month
*Terms & Conditions apply
Eligibility
- »
10+2 / 10+ 3-year Diploma from any recognized board including NIOS, a pass with 50% in the qualifying exams. [NCrF 4.0 Level (minimum)]
Who Can Apply ?
• Students with a Class 12 pass with 45–50% marks (any stream) can apply directly to this digital marketing program.
• Working professionals switching into digital marketing gain a flexible, fully online path without leaving their job.
• Ready to grow fast? Apply today, admissions run on a rolling basis with no entrance exam.
Course Syllabus
Semester 1
.
Management Science
.
Production and Operations Management
.
Marketing Management
.
Foundations of AI Tools
.
Professional Communication
.
Health and Wellness
.
Environmental Studies
Semester 2
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Statistics in Business
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Human Resource Management
.
Business Economics
.
Critical Thinking and Problem Solving
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Media Literacy and Critical Thinking
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Emerging Technologies and Application
.
Indian Constitution
Semester 3
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Operations Research in Business
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Organizational Culture and Behaviour
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Legal Aspects in Business
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Cyber Security and Digital Citizenship
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SEO Tools and Techniques
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Disaster Management
Semester 4
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Essentials of Financial Management
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Entrepreneurship and Start-up Ecosystem
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International Business
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Business Environment and Public Policy
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Design Thinking and Innovation
.
Geopolitics and Business
Semester 5
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Introduction to Research Methods
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Strategic Management
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Marketing Analytics & Dashboarding
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Customer Relationship Management and Marketing Automation
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Web Analytics
Semester 6
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Project Management
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Professional Ethics
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Social Media Marketing
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Business Analytics with Power BI / Tableau
.
Major Project
Job Roles
Connect with our expert counsellors to get personalized guidance tailored to your unique career journey. Whether you're exploring new opportunities or planning your next big step, our team is here to support you at every stage with clarity and confidence.
Get one-on-one guidance based on your academic background and experience
Discover programs aligned with your career goals and future aspirations
Receive insights on industry trends, job roles, and growth opportunities
| Job Roles | Average Salary | Key Skills | Age Group |
|---|---|---|---|
| Digital Marketing Executive, E-Commerce Associate, SEO Executive | ₹3 LPA | Google Analytics, Meta Ads, SEO | 22 |
| Digital Marketing Manager, E-Commerce Manager, Performance Marketing Manager | ₹7 LPA | Marketing Automation, Conversion Optimisation, Paid Media | 25 |
Top Recruiters
Students pursuing the SRM University UG Courses in Digital Marketing can explore career opportunities with companies such as Dentsu, Flipkart, GroupM, and HDFC Bank.
Explore Other Specializations from SRM University
FAQs
How much is the SRM University Online BBA in Digital Marketing?
The cost of the course is ₹1,29,000 for the full three-year programme. Check the latest fee details before you apply.
What topics will I study in the SRM University Online BBA in Digital Marketing?
You'll cover digital marketing, social media marketing, and SEO. Content marketing, online advertising, and branding too. This builds real skills across modern marketing and analytics.
How can I apply for the SRM University Online Digital Marketing BBA?
Complete the online application process. Submit the required academic documents according to SRM University's admission guidelines. Simple process. CourseConnect's friendly team can also help with the application process.
Can I complete the SRM University Online BBA in Digital Marketing in 1 year?
No, the duration of the course is three years. Standard undergraduate timeline, built to grow your business and digital marketing skills.
Am I eligible to take admission in the SRM University Online BBA in Digital Marketing?
A pass in 10+2 or a 10+3-year diploma from a recognised board, including NIOS, gets you in. Just make sure you've scored at least 50% in your qualifying exam.
Can I do the SRM University Online BBA in Digital Marketing from home?
Yes, the course is provided in an online format and can be done from home. This online format gives you real flexibility. Manage your studies alongside work or other commitments.
Is the SRM University Online BBA in Digital Marketing valid?
Yes, offered by SRM Institute of Science and Technology (SRMIST) and approved by UGC for online delivery. SRMIST's BBA in Digital Marketing appears on the UGC's list as an Online (Entitled) programme.
Is the SRM University Online BBA in Digital Marketing good?
Yes, a great fit if you like digital marketing, social media, or SEO. It opens up real opportunities across advertising, branding, and content strategy.
What salary can I get after completing the SRM University Online BBA in Digital Marketing?
Around ₹8,00,000 a year. A promising range. It grows further with skills, experience, and the right job role.
Can I get a job after completing the SRM University Online BBA in Digital Marketing?
Job options include Digital Marketing Executive, SEO Executive, Social Media Specialist, and Content Marketing Executive. Plenty of paths open up here, including performance marketing and brand roles.