Symbiosis Online MBA in Marketing
Course Overview
Symbiosis University's Online MBA in Marketing is a premier 2-year postgraduate programme designed to produce strategic marketing leaders. This degree targets ambitious professionals and aspiring brand managers who want to master consumer behavior, digital marketing, and international trade strategies. The curriculum explores core subjects like market research and brand management while focusing on modern trends in social media analytics and influencer marketing. Recognized by the UGC and AICTE, the online format offers the flexibility required for working professionals to upgrade their marketing credentials without pausing their career. Graduates gain the strategic mindset needed to lead high-impact marketing campaigns in a digital-first world. The programme prepares learners for senior leadership roles in advertising agencies, multinational corporations, and e-commerce firms globally.
Accreditations
NAAC A Grade
NIRF Ranking
UGC Approved
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Brand Management Mastery: Learn to build and sustain powerful brands in highly competitive and dynamic global markets | Digital Marketing Strategy: Master SEO, SEM, and social media tools to drive modern business growth and engagement | UGC-AICTE Approved: Earn a prestigious degree from a university globally recognized for its management education excellence | Consumer Behaviour Analysis: Use data-driven insights to understand and predict consumer psychology for better marketing outcomes | Integrated Marketing Communication: Gain proficiency in managing multi-channel advertising campaigns and public relations strategies effectively | Flexible Online Learning: Access high-quality digital study materials and live webinars 24/7 on a mobile-friendly LMS | International Marketing focus: Understand the dynamics of global trade and cultural nuances to lead international marketing efforts | Sales and Distribution Management: Master the logistics and strategic planning required to achieve organizational sales targets globally
Course Benefits
Strategic Leadership Skills
Develop the ability to lead marketing departments and design cross-channel strategies that drive revenue.
High-Demand Career Path
Qualify for senior roles like Brand Manager or Marketing Director in top-tier global companies.
Data-Driven Decision Making
Learn to utilize marketing analytics to optimize campaign performance and achieve higher ROI.
Global Networking Advantage
Connect with industry experts and a global community of peers to stay updated on trends.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 78,750 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 3,15,000
*Inclusive of all taxes
EMI starting at
INR 13,125 / Month
*Terms & Conditions apply
Eligibility
- »
Graduate from any recognized University/ Institution of National Importance with a minimum of 50% marks or equivalent grade at graduation level. (45% Marks or equivalent grade for Scheduled Caste/ Scheduled Tribes).
Course Syllabus
Semester 1
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Operations Management
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Marketing Management
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Business Statistics
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Human Resource Management
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Research Methodology
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Microeconomics
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Technology in Business
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Data Driven Decision Making
Semester 2
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Organizational Behaviour
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Operations Research
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Macroeconomics
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Financial Management
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R Programming
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Project Management
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Management Information Systems
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Business Communication
Semester 3
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Project I
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Corporate Governance and Ethics
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Crisis Management in Business
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Strategic Management
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AI and ML for Business Management
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Brand Management
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Integrated Marketing Communication
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Services Marketing
Semester 4
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Project II
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Entrepreneurship
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Global Business Environment
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Conflict and Negotiation
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Doing Business in India
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Business Transformation & Organizational
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Marketing Analytics
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Sales Force and Channel Management
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
Explore Other Specializations from Symbiosis University
No other specialization available.
Additional specializations from Symbiosis University will appear here once they are available.
FAQs
What is the eligibility for Online MBA in Marketing at Symbiosis?
Candidates must have a bachelor’s degree from a recognized university with the required minimum marks. Work experience may be preferred but is not always mandatory.
What is the duration of the Online MBA in Marketing program?
The Online MBA in Marketing is typically a 2-year postgraduate program divided into four semesters. It is designed for flexible learning, especially for working professionals.
Is the Online MBA in Marketing degree valid?
Yes, the online MBA degree is offered as per university and regulatory guidelines. It is valid for career growth, higher studies, and corporate opportunities, subject to approval norms.
What subjects are covered in Online MBA in Marketing?
The program generally includes Marketing Management, Consumer Behavior, Digital Marketing, Brand Management, Sales & Distribution, Market Research, and Strategic Management.
What are the career opportunities after Online MBA in Marketing?
Graduates can work as Marketing Managers, Brand Managers, Digital Marketing Specialists, Sales Managers, Business Development Executives, or Marketing Analysts in various industries.