
VGU Online BBA in Retail Management

Course Overview
Vivekananda Global University’s Online BBA in Retail Management is a 3‑year (6 semester) programme for learners who want to manage store operations, merchandising, supply, and omni‑channel retail. The curriculum blends core business with retail buying, category management, pricing, visual merchandising, CRM, inventory, logistics and analytics. This UGC‑entitled online degree from a NAAC A+ university offers recorded content, weekly live sessions and projects on real retail problems. You will practise assortment planning and footfall‑to‑conversion optimisation. Graduates can work in store supervision, merchandising, retail operations, e‑commerce and supply chain roles.
Course Highlights
Retail Fundamentals: Understand formats, KPIs and omni‑channel dynamics
Merchandising & Buying: Plan assortments, vendor terms and category roles
Store Operations: Manage staff, SOPs, inventory and shrinkage control
Visual Merchandising: Design displays that drive conversion and AOV
Pricing & Promotions: Use markdowns, bundles and loyalty programs
CRM & Service: Improve NPS with service standards and training
Retail Analytics: Track sell‑through, footfall and conversion dashboards
Projects & Internships: Solve live retail problems and present findings
Course
Benefits
CourseConnect Benefits
What additional you get from CourseConnect
Mock Interview➔
Resume Building➔
Alumni Network➔
Career Guidance➔
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Eligibility
- »
10+2 (any stream) with minimum 50% marks
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Freshers and retail employees seeking growth are eligible
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Admission on merit; bridge modules for non‑commerce backgrounds

Course
Fees


Total 5 semester
INR 26,400 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,32,000
*Inclusive of all taxes
EMI starting at
INR 3,667 / Month
*Terms & Conditions apply
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Course Syllabus
| S.No | Credit | Subject |
|---|---|---|
| 1 | VGBBARE101 | Principles of Management |
| 2 | VGBBARE102 | Managerial Economics |
| 3 | VGBBARE103 | Financial Accounting |
| 4 | VGBBARE104 | Business Communication |
| 5 | VGBBARE105 | Business Mathematics |
| S.No | Credit | Subject |
|---|---|---|
| 1 | VGBBARE201 | Retail Concepts & Formats |
| 2 | VGBBARE202 | Consumer Behaviour |
| 3 | VGBBARE203 | Retail Marketing & Brand |
| 4 | VGBBARE204 | Store Operations Management |
| 5 | VGBBARE205 | Business Statistics |




















