VTU Online MBA in Marketing Management
Course Overview
Earn a UGC-DEB approved Online MBA with a Marketing Management specialisation from VTU. This 2-year course runs fully online across 4 semesters.
Master Marketing Management, Consumer Behaviour, and Corporate Strategy. The course spans 4 semesters.
Build strong brand and market-research skills. Business Research Methods sharpens this practical training.
Unlock roles like Marketing Manager and Brand Strategist. Every industry values strong marketing management skills.
Accreditations
VTU is UGC-DEB approved, AICTE approved, and NAAC B++ accredited. Employers, banks, and government bodies accept this online degree as valid.
NAAC B++
AIU
NIRF
AICTE
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- VTU holds NAAC accreditation and UGC-DEB approval. AICTE approval backs this degree wherever applicable.
- VTU ranks 75th in NIRF's University category for 2024. WES also recognizes VTU Online for credential assessments.
- This specialisation sits within VTU's Dual Specialization MBA track. Students typically pair Marketing with HRM or Finance electives.
- Build strong management basics in Semesters 1-2. Master marketing-specific electives in Semesters 3-4.
- Any bachelor's degree meets the eligibility bar. Apply now at VTU Online.
- Confirm the exact current fee directly with VTU admissions, since third-party sources report different figures.
Course Benefits
Earn a UGC-entitled MBA in Marketing Management from VTU. This degree matches any regular campus MBA in value.
Build skills in consumer behaviour and corporate strategy. These skills power strong Marketing Manager careers.
Complete this MBA online without pausing your career. Recorded lectures and live classes fit any working schedule.
Access VTU's LMS and faculty support. This flexible format suits working professionals and fresh graduates alike.
Course Fees
The fee structure for this VTU Online MBA in Marketing Management is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 35,680 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,42,718
*Inclusive of all taxes
EMI starting at
INR 5,947 / Month
*Terms & Conditions apply
Eligibility
- »
Admission to MBA Program shall be open to the candidates who have passed in Bachelor’s Degree or equivalent examination from Recognized University.
Who Can Apply ?
• Graduates with a bachelor's degree with 50% marks (45% for reserved category) can apply directly to this Online Masters degree in Marketing from VTU.
• Working professionals switching into Marketing Management gain a flexible, fully online path without leaving their job.
• Ready to grow fast? Apply today, no entrance test needed for most VTU Online applicants.
Course Syllabus
Semester 1
Management and Organizational Behaviour
Quantitative Techniques
Accounting for Managers
Marketing Management
Business Communication
Semester 2
Human Resources Management
Corporate Strategy
Financial Management
Business Research Methods
Entrepreneurship Development
Semester 3
Employability & Professional Skills
Consumer Behavior
Services Marketing
Strategic Brand Management
Industrial Marketing
Universal Human Values
Semester 4
International Business
Digital & Social Media Marketing
Integrated Marketing Communication
Project Work
Job Roles
Connect with our expert counsellors to get personalized guidance tailored to your unique career journey. Whether you're exploring new opportunities or planning your next big step, our team is here to support you at every stage with clarity and confidence.
Get one-on-one guidance based on your academic background and experience
Discover programs aligned with your career goals and future aspirations
Receive insights on industry trends, job roles, and growth opportunities
| Job Roles | Average Salary | Key Skills | Age Group |
|---|---|---|---|
| Marketing Executive, Brand Associate, Social Media Executive | 600000 | Market Research, Content Strategy, Google Ads | 22 |
| Brand Manager, Marketing Manager, Category Manager | 1500000 | Campaign Management, Consumer Insights, SEO | 25 |
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
Explore Other Specializations from VTU
FAQs
What is the cost for the Visvesvaraya Technological University Online MBA in Marketing Management?
The total cost is ₹1,42,718 for the course. This two-year program builds a strong, well-rounded understanding of marketing and business strategy.
How many years is the VTU Online MBA in Marketing Management?
Two years, structured across semesters. This covers important areas of marketing management and business administration at a comfortable pace.
Who is eligible for Visvesvaraya Technological University Online MBA in Marketing Management?
Graduates with a bachelor's degree from a recognised university can generally apply, subject to eligibility requirements. A good fit for both fresh graduates and working professionals.
Can I apply for the VTU Online MBA in Marketing Management?
Complete the online application form and submit your academic documents. Course Connect offers helpful support to make the admission steps smooth.
Can I get an MBA in Marketing Management from VTU online?
Yes, and it's a flexible setup. You can study marketing management online, without ever needing to attend regular campus classes.
Is the VTU Online MBA in Marketing Management valid?
Yes, it's offered under the applicable UGC regulations for online higher education, giving you a recognised master's degree.
Is the Visvesvaraya Technological University Online MBA in Marketing Management a good choice?
Yes, if brand building, advertising, sales, or consumer behaviour interests you. It builds real strategic skills for modern marketing careers.
What can I earn after completing the VTU Online MBA in Marketing Management?
Around ₹12,00,000 a year, on average — an encouraging outcome. Your actual pay depends on your experience, skills, and industry.
What is the scope after the VTU Online MBA in Marketing Management?
The scope includes working in roles like Marketing Manager, Brand Manager, Digital Marketing Manager, and Sales Manager. With experience, you can progress into senior marketing and leadership positions.