Welingkar Online PGDM Media & Advertising Management
Course Overview
Welingkar offers an Online PGDM in Media & Advertising. It runs for 2 years. AICTE approval backs the diploma. Live and recorded sessions stay available.
The course covers media planning. Brand communications get included too. Digital advertising follows. Consumer behaviour rounds it out across 4 semesters.
Students build campaign planning skills. Copywriting grows too. Media buying gets practised. Google Ads and HubSpot build analytics skills.
Graduates step into advertising agency roles. Media house jobs open too. OTT platforms follow. PR firms and corporate communications stay open.
Accreditations
Welingkar Institute is AICTE-approved and NBA-accredited — a credential respected by NDTV, Ogilvy, and media agencies. AICTE-recognised PGDM equivalent to MBA; accepted by advertising agencies, media houses, and PR firms across India.
NBA
AIU
ACBSP
SAQS
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Welingkar's PGDM is AICTE-approved. Top media employers recognise it. Ogilvy accepts this credential too. Dentsu India and Madison World value it.
- NBA accreditation backs this PGDM. Quality benchmarks get ensured. Media industry expectations align too. Advertising standards stay strong.
- The curriculum covers media strategy. Digital advertising gets included too. Influencer marketing follows. A brand capstone project rounds it out.
- Students learn Google Ads Manager. Meta Ads follow too. Canva gets included. Live workshops build real campaign skills.
- Welingkar's placement cell connects 150+ recruiters. Average packages reach ₹6-10 LPA. Media PGDM graduates benefit directly. Career launch stays supported.
- Apply today for media internship facilitation. Portfolio building sessions follow too. Recruiter connect events reach top agencies. Career readiness builds fast.
Course Benefits
Earn an AICTE-approved PGDM from NBA-accredited Welingkar. Ogilvy recognises this credential. Dentsu values it too. India's top media agencies accept it widely.
Access 18+ media modules. Digital Advertising gets included too. Brand Strategy follows. PR and Media Analytics come with real campaign case studies.
Connect with 150+ media recruiters. Welingkar's placement cell facilitates this. Average packages reach ₹6 LPA. Fresh graduates benefit directly.
Get lifetime access to sessions. Google Ads and Meta Ads practice tools follow too. Welingkar's media alumni network stays valuable. Networking opportunities grow.
Course Fees
The fee structure for this Welingkar Online PGDM Media & Advertising Management is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 31,500 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,26,000
*Inclusive of all taxes
EMI starting at
INR 5,250 / Month
*Terms & Conditions apply
Eligibility
- »
Graduation from a recognized Indian university
- »
Graduation from an international university recognized by IGNOU/UGC/AIU or associations such as AMBA, AACSB, or EQUIS
Who Can Apply ?
• Any graduate with 50% marks — arts, commerce, or science — is eligible; mass communication background is an advantage.
• Working professionals in PR, advertising, content, or digital marketing with 1–4 years of experience targeting senior media roles.
• Apply now — no entrance exam, direct merit-based admission, and flexible online learning for working media professionals.
Course Syllabus
Semester 1
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Principles of Management
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Financial Accounting
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Human Resource Management
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Marketing Management in the Digital Era
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Managerial Economics
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Organisational Behavior
Semester 2
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Strategic Management
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Cost Accounting
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Innovation Management
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Mastering Life Skills and Successful Interview Preparation
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Legal Aspects of Business
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Project WeLike
Semester 3
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Marketing Research
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Advertising & Sales Promotion
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Rural Marketing
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Internet Marketing
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Advertising A/c planning
Semester 4
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Product/ Brand Management
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Social media marketing
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Media Planning & Buying
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Marketing Analytics
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Career Toolkit
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Capstone Project
Job Roles
Connect with our expert counsellors to get personalized guidance tailored to your unique career journey. Whether you're exploring new opportunities or planning your next big step, our team is here to support you at every stage with clarity and confidence.
Get one-on-one guidance based on your academic background and experience
Discover programs aligned with your career goals and future aspirations
Receive insights on industry trends, job roles, and growth opportunities
| Job Roles | Average Salary | Key Skills | Age Group |
|---|---|---|---|
| Media Planner, Copywriter, Social Media Executive | ₹3 LPA | Google Ads, Meta Ads, Content Writing | 24 |
| Brand Manager, Campaign Manager, PR Manager | ₹7 LPA | Media Strategy, Analytics, CRM | 27 |
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
Explore Other Specializations from Welingkar
FAQs
What accreditation does Welingkar Online PGDM Media & Advertising Management have?
Welingkar's Online PGDM Media & Advertising Management is AICTE-approved and recognized across India for media, advertising jobs, brand communication roles, and MBA-equivalent status.
What are the entry requirements for Welingkar Online PGDM Media & Advertising Management?
Graduates from recognized universities can apply for Welingkar Online PGDM Media & Advertising Management. Media and advertising professionals find this program particularly suitable.
How much does Welingkar Online PGDM Media & Advertising Management cost?
Welingkar offers competitive fees with flexible payment options for Online PGDM Media & Advertising Management. Contact CourseConnect for detailed fee structure and payment plans.
How to apply for Welingkar Online PGDM Media & Advertising Management admission 2026?
Apply through CourseConnect for seamless admission support. Our counselors assist with application, eligibility verification, document upload, fee payment, and complete Welingkar enrollment.
What media and advertising careers can I pursue after Welingkar Online PGDM?
Graduates can work as Advertising Managers, Media Planners, Brand Managers, Creative Directors, Account Managers, Content Strategists in advertising agencies, media houses, and brands.