

Amrita Online BBA in General Management

Course Overview
Amrita University’s Online BBA in General Management is a three‑year programme for aspiring managers seeking broad business fundamentals. It integrates principles of management, accounting, marketing, HR, operations and decision sciences with electives in analytics, digital and finance. Delivered in a UGC‑entitled online format, it features live and recorded classes, case‑based learning and projects suited to working learners. Students strengthen communication, problem solving and analytical skills while learning ethical, sustainable and technology‑enabled practices. Graduates start as management trainees and progress into roles across operations, sales, marketing, HR and entrepreneurship.
Accreditations


UGC-DEB Approved

NAAC A+

NAAC A

NAAC B
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Business Fundamentals: Master core concepts across management, finance, marketing and operations
- Decision Sciences: Apply statistics and analytics for evidence‑based decisions
- People & Culture: Build skills in HR, leadership and organisational behaviour
- Strategy Basics: Learn competitive analysis and business policy concepts
- Digital Fluency: Understand e‑commerce and digital transformation essentials
- Research Methods: Use surveys, experiments and data to test ideas
- Project‑based Learning: Work on real problems and present findings
- Career Enablement: Mentoring, resume support and mock interviews
Course Benefits
Cross‑functional skills
Build a versatile foundation valued by employers across industries.
Flexible delivery
Weekend live classes plus recordings fit busy schedules.
Specialisation options
Choose electives in analytics, digital marketing or finance.
Career support
Access placement guidance, interview prep and alumni insights.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals


Total 6 semester
INR 15,000 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 90,000
*Inclusive of all taxes
EMI starting at
INR 2,500 / Month
*Terms & Conditions apply
Eligibility
- »
10+2 in any stream with minimum 45% marks
- »
Suitable for freshers and working learners
- »
Final‑year 10+2 applicants may apply subject to conditions

Course Syllabus
Semester 1
BBAG101
Principles of Management
BBAG102
Business Communication
BBAG103
Financial Accounting
BBAG104
Business Statistics
BBAG105
Business & MIS
Semester 2
BBAG201
Business Economics
BBAG202
Professional Communication
BBAG203
Organisational Behaviour
BBAG204
Business Law & Ethics
BBAG205
Environmental Management
Semester 3
BBAG301
Marketing Management
BBAG302
Human Resource Management
BBAG303
Operations Management
BBAG304
Cost & Management Accounting
BBAG305
Elective I
Semester 4
BBAG401
Financial Management
BBAG402
Strategic Management
BBAG403
Business Research Methods
BBAG404
Elective II
BBAG405
Project Work I
Semester 5
BBAG501
Marketing Analytics
BBAG502
Digital Strategy & E‑Commerce
BBAG503
Elective III
BBAG504
Elective IV
BBAG505
Project Work II
Semester 6
BBAG601
Capstone Project
BBAG602
Elective V
BBAG603
Elective VI
BBAG604
Seminar & Presentation
BBAG605
Viva Voce
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.









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FAQs
Is online bba in general management from Amrita University UGC‑entitled?
Yes. The online degree is UGC‑entitled and considered equivalent to the on‑campus programme.
How flexible is the schedule for working professionals?
Live classes are largely on weekends and every session is recorded for anytime viewing.
Are there hands‑on projects or a capstone in Amrita University?
Yes. Amrita University Provide Applied projects and a faculty‑mentored capstone are part of the curriculum.
What assessments will I have in Amrita University?
Amrita University will have Quizzes, assignments, proctored exams, presentations and project evaluations
Do you offer placement assistance in Amrita University for Online BBA General?
Amrita provides mentorship, resume reviews, mock interviews and networking support with hiring partners.



