Jagannath Online MBA in Marketing
Course Overview
Jagannath University's Online MBA in Marketing is a premier 2-year programme tailored for individuals aiming to master the art of brand building and consumer engagement. This rigorous curriculum blends core management principles with specialized subjects like Consumer Behavior, Digital Marketing, and Sales Management. As a UGC-entitled and AICTE-approved degree, it ensures that your education is recognized globally by top employers. The flexible online format is specifically designed for working professionals seeking to transition into high-impact marketing roles without leaving their jobs. Students learn to leverage data analytics to drive marketing decisions and manage global brands. Graduates are highly sought after in sectors like e-commerce, advertising, and retail management.
Accreditations
Govt. Recognised
NIRF Ranking
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Consumer Insights: Analyze psychological factors that drive purchasing decisions in various global markets | Digital Strategy: Master SEO, SEM, and social media marketing to build online brand presence | Brand Management: Learn to create and maintain a strong identity for products and services | Market Research: Gain expertise in gathering and interpreting data to identify new business opportunities | Sales Force Management: Develop skills to lead and motivate high-performing sales teams effectively | Retail Marketing: Understand the dynamics of modern retail and omnichannel customer experiences | Integrated Communication: Learn to align all promotional tools for a consistent brand message | Marketing Analytics: Utilize data-driven tools to measure campaign performance and ROI accurately.
Course Benefits
Marketing Leadership Excellence: Transform into a strategic leader capable of managing global brands and marketing teams.
High Career ROI: Unlock lucrative career paths in top MNCs, advertising agencies, and fast-growing startups.
Flexible Virtual Learning: Acquire a premium management degree while balancing your professional and personal life.
Industry-Relevant Expertise: Learn from a curriculum updated with the latest trends in digital and neuro-marketing.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 42,500 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,70,000
*Inclusive of all taxes
EMI starting at
INR 7,083 / Month
*Terms & Conditions apply
Eligibility
- »
Graduation in any discipline
Course Syllabus
Semester 1
.
Principles of Management
.
Managerial Economics
.
Accounting for Managers
.
Organizational Behavior
.
Business Communication
Semester 2
.
Marketing Management
.
Financial Management
,
Human Resource Management
,
Operations Management
.
Business Research Methods
Semester 3
,
Consumer Behavior
,
Sales and Distribution
,
Digital Marketing
,
Product & Brand Management
.
Marketing Research
Semester 4
.
Service Marketing
.
International Marketing
.
Rural Marketing
.
Marketing Analytics
.
Research Project
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
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FAQs
Is the Jagannath University Online MBA in Marketing recognized by employers?
Yes, the Online MBA in Marketing is UGC-DEB and AICTE approved, making it globally recognized and equivalent to a regular degree for all corporate and government jobs.
What is the total fee for the Jagannath University Online MBA in Marketing?
The total fee for the Online MBA in Marketing is ₹1,60,000. Students can utilize EMI facilities through CourseConnect to pay in easy monthly installments during 2026.
What eligibility is needed for the Jagannath University Online MBA in Marketing?
You need a graduation degree with 50% marks to join the Online MBA in Marketing. Working professionals often choose this to gain advanced digital and strategic skills.
How does CourseConnect assist in Online MBA in Marketing enrollment?
CourseConnect simplifies the Online MBA in Marketing process by handling registration, document verification, and providing career counseling for aspiring managers.
What roles can I target after an Online MBA in Marketing?
Graduates of the Online MBA in Marketing can pursue roles like Brand Manager, Digital Marketing Head, Sales Director, or Market Research Analyst in top global MNCs.