Online PGDM in Marketing
Course Overview
Jaipuria Institute of Management University’s Online PGDM in Marketing is a two‑year AICTE‑approved programme designed for working professionals and fresh graduates aiming for leadership roles in marketing, branding, digital and product management. The curriculum combines core management courses and marketing specialisation modules such as digital marketing, consumer behaviour, brand management, CRM and analytics. The fully online format delivers live sessions, recorded lectures, case discussions and capstone projects, offering flexibility and rigour for career growth from anywhere. Graduates can pursue roles in FMCG, e‑commerce, branding agencies, sales & marketing analytics and product management.
Course Highlights
- Case‑based Learning: Real marketing case studies and simulations
- Digital Marketing Focus: Modules on SEO, SEM, social media, analytics
- Brand Management: Strategies for building strong brands
- Consumer Insights: Techniques for market research and segmentation
- CRM & Loyalty: Tools and methods for customer retention
- Marketing Analytics: Data‑driven decision making
- Capstone Project: Industry‑oriented marketing challenge
- Flexible Format: Weekend/live sessions suited to working professionals
Course
Benefits
Skill Mastery
Gain domain expertise in marketing strategy, digital and analytics that employers demand
Career Advancement
Equip yourself for leadership roles across marketing, branding and product domains
Cutting‑Edge Knowledge
Stay current on emerging trends like AI in marketing, influencer marketing, personalization
Placement Support
Dedicated job portal & mentoring for internship and full‑time marketing roles
CourseConnect Benefits
What additional you get from CourseConnect
Mock Interview➔
Resume Building➔
Alumni Network➔
Career Guidance➔
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Have queries or need guidance? Our experts can help you decide.
Eligibility
- »Bachelor’s degree (10+2+3) in any discipline with at least 50% marks
- »Open to both working professionals and fresh graduates
- »Admission via institute screening/merit; no mandatory work experience
Course
Fees
Total 2 semester
INR 90,000 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 1,80,000
*Inclusive of all taxes
EMI starting at
INR 5,000 / Month
*Terms & Conditions apply
Talk to our Career Companion
Course Syllabus
| S.No | Credit | Subject |
|---|---|---|
| 1 | PMKT101 | Principles of Marketing |
| 2 | PMKT102 | Consumer Behaviour & Insights |
| 3 | PMGMT101 | Management Fundamentals |
| 4 | PACC101 | Accounting for Managers |
| 5 | PMKT103 | Digital Marketing Fundamentals |
| S.No | Credit | Subject |
|---|---|---|
| Loading... | ||
Personalized counseling helps you choose the best career fit course.
Only accredited and top ranked university programs are made available here.
Complete support for applications, documents, and all required formalities provided.
Placement training ensures you connect with top recruiters for jobs.
Our students consistently achieve better salaries and rapid career growth.
ProfessionalProfiles
Digital Marketing Manager
AVG SALARY13.0 LPA
Brand Manager
AVG SALARY12.0 LPA
TopRecruiters
FAQs
Is this Jaipuria Institute of Management University online PGDM in Marketing AICTE approved?
Yes, the Online PGDM at Jaipuria is AICTE‑approved and equivalent to an MBA in online format.
What is the duration and flexibility of Online PGDM in Marketing?
The programme duration is 2 years (maximum up to 4 years), offering weekend live sessions and recorded lectures for working students.
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