Shoolini Online BBA in Direct Selling

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Course Overview

Shoolini University’s Online BBA in Direct Selling is a 3‑year undergraduate programme for learners keen on sales entrepreneurship, network marketing, relationship management, direct distribution strategies and business leadership. The curriculum includes core courses in business and marketing along with modules in direct selling models, multi‑level marketing, distribution channels, sales psychology, leadership and digital tools. Offered as a UGC‑entitled online UG degree, it is delivered flexibly via recordings, live sessions and mentor support to both freshers and working learners. Graduates may work in sales agencies, direct marketing, distribution management or entrepreneurial ventures.

Course Highlights

Foundational Business Courses: Management, economics and marketing principles
Direct Selling Models: Network and multi‑level marketing theory
Sales & Distribution Strategy: Channel design and execution
Relationship & Customer Psychology: Sales behaviour and retention
Technology in Sales: Digital tools and CRMs
Leadership & Team Building: Leading sales teams effectively
Flexible Online Mode: Recorded and live sessions
Placement Support: Internship and career guidance

Course

Benefits

Skill Acquisition Develop expertise in sales, distribution, leadership and direct marketing

Career Pathways Qualify for roles in sales agencies, distribution, direct marketing or entrepreneurship

Strategic Edge Use digital tools and customer psychology in sales

Placement Assistance Receive mentorship, internships and job network support

CourseConnect Benefits

What additional you get from CourseConnect

Mock Interview➔
Resume Building➔
Alumni Network➔
Career Guidance➔

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Eligibility

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10+2 or equivalent in any stream
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Satisfactory performance per university norms
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Open to freshers and working learners via merit‑based selection

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Course

Fees

Total 2 semester

INR 30,000 / Semester

*Fees may vary kindly check the actual fee with our counsellor

Full course fee

INR 60,000

*Inclusive of all taxes

EMI starting at

INR 2,500 / Month

*Terms & Conditions apply

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Course Syllabus

S.No	Credit	Subject
1	SBBA101	Principles of Management
2	SBBA102	Fundamentals of Marketing
3	SBBA103	Business Communication
4	SBBA104	Business Economics
5	SBBA105	Introduction to Direct Selling

S.No	Credit	Subject
1	SBBA201	Sales Psychology & Behaviour
2	SBBA202	Network Marketing Models
3	SBBA203	Distribution Channels
4	SBBA204	Customer Relationship Management
5	SBBA205	Business Law & Ethics