Mizoram Online MBA in Marketing Management
Course Overview
Mizoram University’s Online MBA in Marketing Management is a 2‑year programme for graduates aspiring to drive growth across digital and traditional channels. The syllabus blends consumer behaviour, market research, analytics and integrated communications with core MBA subjects. Offered fully online by a UGC/DEB‑recognised central university, it enables flexible learning for working professionals and entrepreneurs. You’ll learn to build brands, design campaigns, manage funnels and evaluate ROI using analytics. Graduates qualify for roles in brand management, digital marketing, growth, product marketing and sales leadership across sectors.
Accreditations
Govt. Recognised
UGC Approved
AICTE Approved
Course Highlights
Designed to deliver industry-relevant skills, academic excellence, and career growth
- Consumer Insight: Translate research into segmentation, positioning and value propositions
- Digital Strategy: Plan omnichannel campaigns across search, social, content and email
- Marketing Analytics: Use data to optimise acquisition, retention and LTV
- Brand Building: Create distinctive assets and measure brand equity
- MarTech Tools: Hands‑on exposure to analytics and campaign platforms
- Go‑to‑Market: Coordinate launches and enable sales with collateral
- Ethics & Compliance: Understand media laws, privacy and ad standards
- Capstone & Internship: Deliver applied projects with mentor feedback
Course Benefits
In‑demand growth skills
Master the modern toolkit spanning analytics, content and performance marketing.
Portfolio development
Campaign projects and capstone showcase measurable impact to employers.
Role versatility
Suitable for brand, growth, product and B2B marketing career tracks.
Career services
Mentoring and interview support available through the online programme.
Course Fees
The fee structure for this online MBA in Finance and Accounting is designed to be affordable and flexible for both freshers and working professionals
Total 4 semester
INR 50,000 / Semester
*Fees may vary kindly check the actual fee with our counsellor
Full course fee
INR 2,00,000
*Inclusive of all taxes
EMI starting at
INR 8,333 / Month
*Terms & Conditions apply
Eligibility
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Bachelor’s degree (10+2+3) from a recognised university
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Open to fresh graduates and working professionals
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Admission per MZU online policy; merit‑based selection
Course Syllabus
Semester 1
MMBA-MM101
Business & Professional Skills
MMBA-MM102
Business Environment
MMBA-MM103
Managerial Economics
MMBA-MM104
Marketing and e‑CRM
MMBA-MM105
Financial & Investment Analysis
Semester 2
MMBA-MM201
E‑Banking & Financial Services
MMBA-MM202
Design & Communications
MMBA-MM203
Marketing Information System
MMBA-MM204
Business Management
MMBA-MM205
Market Research & Analytics
Semester 3
MMBA-MM301
Strategic Management
MMBA-MM302
Data Analytics
MMBA-MM303
Consumer Behaviour
MMBA-MM304
Web Development & Design Tools
MMBA-MM305
Lead Generation & e‑Marketing
Semester 4
MMBA-MM401
Entrepreneurship in Age
MMBA-MM402
Business Ethics & Corporate Governance
MMBA-MM403
Media Laws & Compliance
MMBA-MM404
Project Work
MMBA-MM405
Seminar & Viva Voce
Semester 5
MMBA-MM501
Brand Management & IMC Lab
MMBA-MM502
Digital Advertising Platforms
MMBA-MM503
Retail & Sales Management
MMBA-MM504
Elective / Campaign Project
MMBA-MM505
Mini Project
Semester 6
MMBA-MM601
Capstone Dissertation
MMBA-MM602
Internship/Practicum
MMBA-MM603
Comprehensive Viva
MMBA-MM604
Marketing Analytics Lab II
MMBA-MM605
Career Readiness Workshop
Top Recruiters
Top recruiters for this course include Google, Amazon, Accenture, and Deloitte. Companies like Infosys and Tata Consultancy Services provide strong opportunities in tech and management roles.
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FAQs
Is the MBA in Marketing Management offered online at Mizoram University?
Yes. The Online MBA in Marketing Management at Mizoram University is delivered fully online with live and recorded sessions, interactive projects, and continuous assessments designed for flexible learning.
What will I learn in the Online MBA in Marketing Management at Mizoram University?
At Mizoram University, the Online MBA in Marketing Management covers consumer behaviour, market research, marketing analytics, branding, digital strategy, and integrated marketing communications — equipping learners with industry-ready marketing and leadership skills.
How are projects graded in the Online MBA in Marketing Management at Mizoram University?
At Mizoram University, projects in the Online MBA in Marketing Management are graded based on research rigour, creative quality, execution, and demonstrated business results to ensure both analytical and practical proficiency.
Does the Online MBA in Marketing Management degree have UGC recognition at Mizoram University?
Yes. The Online MBA in Marketing Management at Mizoram University is offered by a UGC-entitled central university and approved by the Distance Education Bureau (DEB), ensuring full national recognition and validity.
Can international students apply for this program?
Yes, with SAARC/Other Country fee slabs detailed on the site.